Brand Manager, Safer

Pennsylvania, USA (On-site)

Salary Not AvailableMid Level5+ years expFull time

Posted 2 months ago

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Job Summary

Own brand strategy and cross-functional execution to drive profitable growth for a multi-brand portfolio, turning data and consumer insights into prioritized plans, P&L management, and timely delivery of initiatives across marketing, sales, and operations.

  • Growth Ownership: Translate strategic priorities into annual plans, KPIs, and execution roadmaps that drive margin and revenue.
  • Cross-Functional Alignment: Lead diverse teams, resolve risks, and deliver initiatives on time and on budget.
  • Data-Driven Optimization: Leverage consumer, category, and performance data to inform strategy and continuously improve conversion and ROI across channels.

Job Description

Responsibilities

  • Develop and execute multi-year brand and portfolio strategies that deliver sustained, profitable growth
  • Identify whitespace opportunities through consumer insights, competitive analysis, and performance data
  • Translate strategic priorities into clear annual plans, KPIs, and execution roadmaps
  • Own and manage the brand P&L, delivering against NIS, EBITDA, and contribution margin targets
  • Monitor performance vs. plan and proactively adjust strategy and tactics to achieve business objectives
  • Actively support ProTrack and margin improvement initiatives across the portfolio
  • Lead and align cross-functional teams against shared priorities, proactively identifying risks, resolving executional challenges, and ensuring initiatives are delivered on time and on budget.
  • Partner with Sales and Trade Marketing to develop and execute customer growth strategies, including new item sell-ins, line reviews, and distribution expansion opportunities
  • Collaborate with Digital and eCommerce teams to optimize online sales performance, ensuring paid media, content, and conversion drivers work together to maximize sales and ROI
  • Work with Creative Team to develop compelling, insight-driven content and brand assets across packaging, digital, and retail touchpoints

Requirements

  • College degree: BA/BS required
  • 5+ years of Sales/Marketing or other relevant experience
  • Computer literacy including all Microsoft Software
  • Strong communication and presentation skills
  • Analytical ability
  • Ability to present complex concepts

Preferred

Benefits

  • Competitive benefits package including:
  • 401k with Company Match, eligible on First Day of Employment
  • Health, Dental & Vision Insurance Effective on First Day of Employment
  • Access to Company Paid Penn Medicine Health Clinics
  • Company General Bonus Program
  • Company Paid Parental Leave
  • Adoption Assistance
  • Company Paid Basic Life & Disability Insurance
  • Accident, Critical Illness, & Hospital Insurance Options
  • Company Paid ID Theft
  • Legal Assistance Plan Options
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Woodstream

Yürüyen, Küçük Ahşap Evler

Founded in 2020
TUR
3 employees

Headcount Trend

Current headcount: ~3