Brand Manager - NZMP at Fonterra | Chicago, IL

Fonterra

Brand Manager - NZMP

Chicago, IL (Hybrid)

$92K/yr - $129K/yr (Est.)Mid Level5+ years expFull time

Posted 3 months ago

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Job Summary

Drive regional NZMP brand leadership in the U.S. with annual plans, campaigns, and KPI-driven messaging.

Own localisation of NZMP branding and US annual plans with budgets and KPIs
Must-have: 5–8+ years in B2B brand/marketing and 5+ years in graphic design
Standout: proven ability to lead integrated campaigns with strong stakeholder and agency management

Job Description

Responsibilities

Localise global NZMP brand strategy; build annual brand plans for the U.S. market, with clear objectives, budgets, and KPIs.
Lead end-to-end campaign development (web, social, CRM, trade events, sales enablement)
Develop compelling product and category narratives, sales tools, and customer value propositions
Track campaign performance and brand health; use insights to refine messaging and channel mix.
Collaborate across global/regional marketing, sales, and communications.
Manage brand packing across Global Markets

Requirements

5–8+ years in B2B brand/marketing (food ingredients, nutrition, or adjacent industries preferred)
5+ years experience in Graphic design
Proven ability to build brand preference via integrated campaigns and high-quality content
Strong experience in stakeholder management, agency leadership, and budget ownership, as well as strong customer communication skills with external and internal stakeholders
Data-driven mindset; comfortable with campaign analytics, dashboards, and insight translation.

Benefits

Fair and equitable pay
Health and well-being programs (medical, mental health support)
Professional development opportunities
Career growth support
Work-life balance options (flexible/hybrid working where possible)
Parental leave support
Employee recognition
Support for community involvement and cultural connection

Fonterra

4.0 Glassdoor

Fonterra Cooperative Group is the world's largest exporter of dairy products, a leader in dairy science and innovation, and a partner to many of the world's leading food companies. Fonterra is headquartered in New Zealand, with offices in more than 40 countries around the world.

Founded in 2001

Auckland, Auckland, NZL

14K employees (704 in marketing)

www.fonterra.com

79% recommend to a friend

87% CEO approval