Brand Designer
Chainguard
USA (Remote)
$111K/yr - $130K/yrIn-houseFull-timeMid level
2 days ago
Brand Manager
Chicago, IL (Hybrid)
$114K/yr – $160K/yrMid Level4+ years expFull time
Posted 5 weeks ago
Top 1% of applicants do these two things.
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Job Summary
Own cross functional portfolio leadership from strategy to P&L, translating brand initiatives into a cohesive plan and aligning Brand Marketing, Growth, Marketing Services, and Finance to hit business objectives.
- Portfolio Strategy and Management: translate brand strategies into actionable plans and coordinate across users to drive portfolio growth.
- Commercialization and Consumer: assess product and packaging viability with insights to unlock opportunities and drive financial performance.
Job Description
Responsibilities
- Portfolio Strategy: Support the translation of brand(s) strategies and initiatives into an actionable Portfolio Strategy to enable efficient growth of the portfolio.
- Portfolio Management: Support the collaboration within cross functional business units, as well across internal key stakeholders (Brand Marketing, Growth / Innovation, Marketing Services, and Finance) to deploy direction that achieves business plan objectives to support the whole portfolio.
- Commercialization Oversight: Build ideas based on a foundation of product and packaging commercialization viability that will deliver strong financial performance – this will require strong business model savvy, a general management aptitude, and strong partnerships with cross functional resources to deliver results
- Financial Management: Own Profit and Loss and Forecasting responsibility for portfolio.
- Consumer: Collaborate with Insights and Category Leadership teams via primary and secondary data to unlock portfolio and product opportunities for the brand.
- Communications: Develop best-in-class 360 Communications campaigns inclusive of Shopper to deliver on brand positioning by leveraging brand distinctive assets.
- Provide strong leadership to create direction and inspire greatness with cross functional teams. A "can do" attitude with a strong drive for results will be necessary to overcome obstacles and motivate the team through project ebbs and flows.
Requirements
- Bachelor's degree required
- Minimum 4-6 years’ Marketing and/or Product Development experience
- Proficiency with the Microsoft Office suite
- Proficiency with Primary and Secondary Qualitative and Quantitative data
Preferred
- MBA preferred
- IRI experience a plus
Benefits
- At Ferrara, we\'re proud to support our employees with comprehensive benefits that enhance health, financial wellness, and include paid time off (PTO). Eligible employees may also receive an annual bonus based on company performance.
- Learn more about our benefits at https://flimp.live/Ferrara-Benefits-Resource-Center
Ferrara
For generations, Ferrara has created sugar confections that enable moments of sweetness, celebration, and connection for candy lovers. Today, Ferrara is the #1 sugar confectioner in the U.S. with global sales in more than 60 countries. Ferrara boasts a passionate team of over 9,400 employees around the world who deliver and create hundreds of iconic and beloved products. A career at Ferrara means you’re an integral member of a wider community. Ferrara Group is a part of a global family of distinct yet connected companies united by a passion for quality, innovation and delight.In the U.S., more than 91 million households annually enjoy our popular brands like NERDS®, Brach’s®, Jelly Belly®, SweeTARTS®, Laffy Taffy®, and Trolli®. In Brazil, Dori has become a household name with snacking products that include brands such as Dori, Gomets, Pettiz, and Yogurte 100. And, in France, Carambar & Co has earned generations of loyal customers through the timeless appeal of iconic candy and chocolate brands such as Carambar, Lutti, Krema, Poulain, Vichy and Terry’s. A privately held company, Ferrara Group is headquartered in Chicago, with a network of more than 30 locations in North America, South America, Europe, and Asia Pacific that includes manufacturing, distribution, sales, and R&D facilities.
