BRAND MANAGER

USA (Unknown)

$104K/yr - $108K/yr (Est.)Mid Level2+ years expFull time

Posted 2 days ago

Job Summary

Own the end-to-end development and commercialization of Private Brand products, lead cross-functional teams, and drive category growth through new products, promotions, and supplier partnerships.

  • Lead product development, QA, supply chain, and marketing efforts
  • Develop promotional plans and category reviews to identify opportunities
  • Partner with Demand Planning and suppliers to ensure on-time, cost-effective market launches

Job Description

Responsibilities

  • Responsible for the development and commercialization of Private Brand products to contribute toward the delivery of sales, profit and share goals in assigned categories. Must contribute toward the expansion of business unit strategies to include; development of new products, growth of existing products, efficient strategic sourcing, project management, internal and external relationships, process, effective consumer marketing and promotional programs.
  • Deliver new Private Brands products to market on time with targeted quality and cost in assigned categories (20%)
  • Lead a cross-functional team of analysts, product development, QA, supply chain and supplier persons to develop and introduce new products, improve existing products and effectively market and promote the brand(s) to consumers (20%)
  • Develop and execute promotional plans to achieve financial goals (10%)
  • Partner with Demand Planning to optimize in stocks and resolve issues (10%)
  • Develop business reviews (category assessments) to identify and recommend private brand opportunities (20%)
  • Ensure business plan is executed properly: pricing, distribution, promotion plan, etc. (10%)
  • Work with key suppliers and other 3rd parties to create products and marketing programs (10%)

Requirements

  • Demonstrated ability to work across multiple categories
  • Advanced skills in category analysis, planning and project management
  • Excellent written and verbal communication skills
  • High degree of initiative, along with excellent execution capabilities
  • Good interpersonal skills to develop and maintain effective business relationships at all levels of the company and in the supplier community
  • Excellent project management, leadership, and supervisory skills
  • Syndicated research experience with good understanding of marketing, merchandising, and retail
  • Negotiation and conflict resolution skills
  • Bachelor’s degree in Business, Marketing, Management or related field.
  • 2+ years of relevant experience in category management, sourcing and/or product development/commercialization required.
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Dollar General

2.6 Glassdoor

Dollar General has been Serving Others for approximately 85 years. With approximately 20,000 stores, we serve communities across the country, from right around the corner. We exist to provide convenience, quality, and value, so our customers can get back to what's important. Our products include high-quality private labels to America's most-trusted brands. And we're here to fill more than just carts. For anyone working to create a meaningful career, a better life for themselves. their loved ones and neighbors - we're here for it. Here for What Matters.

Founded in 1939
Goodlettsville, Tennessee, USA
97K employees (627 in marketing)
30% recommend to a friend
31% CEO approval

Salaries

SalaryGuide estimate

$104K/yr – $108K/yr

Modelled from 5 comparable roles.

See all Dollar General salaries

Funding

Total Funding
$1.5B
Last Raise
$1.5B
Post IPO Debt, 3 years ago

Funding History

  • Jun 2023
    Post IPO Debt • $1.5B

Traffic Signals

Monthly Visitors
11.2M
Monthly Google Ads Budget
$12.9K
Traffic Source Mix
Search
45.1%
Direct
44.5%
Referral
8%
Social
1%
Paid
1.3%

Headcount Trend

Current headcount: ~97.1K

Recent News

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BRAND MANAGER

Dollar General · USA · Unknown