Brand Manager

Napa, CA (On-site)

$109K/yr – $171K/yrMid Level4+ years expFull time

Posted 3 weeks ago

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Job Summary

Own and scale a branded marketing operation with cross-functional influence, long-range strategy, and budget discipline to drive long-term growth.

  • Brand ownership: Owns the marketing mix and trade/consumer communications to shape packaging, positioning, promotions, and pricing actions.
  • Cross-functional governance: Serves as the Brand liaison across Sales, Finance, Legal, Marketing Services, Operations and senior leadership to align plans and budgets.
  • Digital and promotions engine: Builds web, social, and digital strategies and integrated promotions that feed into overall brand storytelling.

Job Description

  • Manages and monitors day-to-day operations to ensure smooth workflows and that company standards are met
  • Manages company culture and holds self, peers accountable for demonstrating a constructive company culture through influential, personal behavior and actions; encourages strong work ethic and fosters an environment of trust and respect
  • Develops and aligns individual goals with the department's operational goals; ensures that decisions, actions, and priorities are aligned with the company's vision, mission, and strategies
  • Researches best practices, stays abreast of industry trends, and maintains awareness of regulatory changes to ensure compliance and continually improve operations
  • Assists in preparing the departmental budget, monitors spending, and directs team in cost-effective operations to ensure adherence to financial objectives
  • Communicates and supports change initiatives and decisions in an effective manner to successfully guide team through change
  • Fosters a work environment that encourages creative thinking, promotes flexibility, and drives innovation
  • Ensures compliance and consistent application of company policies, initiatives, and decisions
  • Advocates for brands by serving as a key liaison between Sales, Finance, Legal, Marketing Services, Operations and Delicato Sr. Leadership
  • Develops 5-year strategic brand vision and plans for long-term growth
Delicato Family Wines logo

Delicato Family Wines

UNCORK YOUR POTENTIAL...Delicato Family Wines, one of the fastest growing wine companies in the country has more than 90 years of California winemaking and grape growing heritage. Family owned and operated since the company’s founding in 1924, three generations of Indelicato family have fostered the winery’s commitment to innovation, quality and environmental stewardship – cornerstones that have harnessed the family’s long-term focus and solidified the winery as an internationally recognized leader in the industry. Under the leadership of CEO, Chris Indelicato, the winery harvests some of the most diverse and desirable vineyard estates across the top regions of California. Today, Delicato Family Wines farms 4,000 acres of vineyards including San Bernabe Vineyard in Monterrey, one of California's oldest grape-growing regions; Clay Station, a remarkable vineyard property located in the rolling, sunny foothills in Lodi and Black Stallion Estate Winery in the Napa Valley along the famed Silverado Trail. As nearly a century’s worth of hard work continues to flourish, Delicato Family Wines is committed to producing and representing wines of the highest quality produced in accordance with sustainable winegrowing practices. Today Delicato is the fastest growing wine company in the Top Ten wine companies in the US, with a diverse portfolio of brands such as Bota Box; Gnarly Head; Delicato’s luxury Silverado Trail Black Stallion Estate Winery; Z. Alexander Brown wines made with Grammy-winning performer Zac Brown; and Earth Wise Vineyards from certified organic grapes.

Founded in 1924
Manteca, California, USA
779 employees (47 in marketing)