Brand Expert

Jackson, MS (On-site)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

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Job Summary

Drive in-store brand education and direct product conversions for a field-based Brand Expert in diverse retail settings.

  • Promote, educate, and close sales across mobile trailers and partner retail channels.
  • Must-have: Experience in retail sales, brand activations, or hospitality/customer service.
  • Standout: Regulatory knowledge and end-of-shift reporting with KPI-based incentives.

Job Description

Responsibilities

  • The Brand Expert position is a highly interactive, performance-based role dedicated to promoting, educating, and driving product conversions under the supervision of the Area Manager.
  • Brand Experts operate across dynamic retail environments — including mobile trailers, indirect retail partners, on-site set-ups throughout the area while being responsible for delivering exceptional product knowledge and creating meaningful consumer connections that convert interest into sales.
  • Strong brand knowledge with the ability to demonstrate product demos, answer questions, and make recommendations that meet customer’s needs.
  • Deliver high-touch retail experience, including authentic greetings, discovering needs, offering education and product recommendations, and closing sales.
  • Execute retail operations, including accurate sales transactions, order processing, inventory management, and managing consumer payment information.
  • Demonstrate excellent service and develop strong customer relationships in a retail, hospitality, or customer-focused environment.
  • Educate customers on brand values, product features, and benefits.
  • Stay informed on product knowledge, promotions, and visual standards.
  • Submitting end of shift detail reports to leadership daily.
  • Manage your daily performance expectations with an opportunity to earn performance-based incentives by achieving KPIs.

Requirements

  • High School Diploma or equivalent is required.
  • Licensed driver with a good driving record
  • Ability to travel within select market area.
  • Ability to travel outside the market area up to ten (10%) percent of time as needed.
  • Must be able to lift objects of at least thirty (30) pounds.
  • Experience in brand building activities (Events, Hotel/Restaurant, Nightlife Industry).
  • Experience in retail sales, hospitality, customer service, field sales, or brand activations.
  • Experience in consumer management.
  • Experience in building & managing relationships with multiple stakeholders
  • Point of Sale Technology

Preferred

  • Bilingual in Spanish is a plus
Brewco Marketing Group logo

Brewco Marketing Group

Brewco Marketing Group is an industry leader in engaging consumers where they work, live and play. Our experienced marketing professionals create and execute experiential marketing programs that place your products in the hands of the consumer.Whether it is a mobile tour, product sampling or a corporate outing, BMG will create a unique, memorable experience for your consumer.Built on hard work and commitment to excellence, BMG provides customized marketing programs that elevate your brand message, provides a memorable consumer experience and ensures success of your campaign.

Founded in 1997
Central City, Kentucky, USA
146 employees (38 in marketing)

Traffic Signals

Monthly Visitors
988
Monthly Google Ads Budget
$4.3K
Traffic Source Mix
Search
22.5%
Direct
62.9%
Referral
5.2%
Social
8.5%
Paid
0.9%

Headcount Trend

Current headcount: ~146

Marketing Team

Marketing Team Size
17 (12% of company)
Median Career Experience
7 years
Median Tenure
4.5 years
Marketing Roles Posted (Last 30 Days)
1