Brand Experience Marketing Intern

USA (Remote)

Salary Not AvailableIntern/New GradInternship

Posted 4 months ago

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Job Summary

Drive brand experience across creative, digital, and operational initiatives at Macmillan Learning.

  • Support brand experience across creative asset organization and content production.
  • Must-have: Strong organizational skills and attention to detail.
  • Standout: Exposure to SEO/AEO/GEO and cross-functional collaboration.

Job Description

Responsibilities

  • The Brand Experience Intern supports creative, digital, and operational initiatives across the marketing organization.
  • The Brand Experience team ensures the brand is executed clearly, consistently, and effectively across campaigns, digital platforms, and live experiences.
  • This role will work closely with website content and search optimization experts (SEO/AEO/GEO) and collaborate with experiential marketing and channel/campaign strategists.
  • The intern will gain exposure to cross-functional marketing workflows, brand systems, website operations, search strategy, and content production processes.
  • What will you be doing and learning?
  • Support creative asset and content organization.
  • Assist with website content updates, proofreading, and basic copy drafting.
  • Conduct search research and help implement content optimizations across SEO (Search Engine Optimization), AEO (Answer Engine Optimization), and GEO (Generative Engine Optimization).
  • Assist with performance reporting and data management using tools such as SEMrush and Mentionlytics (familiarity preferred, not required).
  • Compile data into clear, concise reports and presentations.
  • Coordinate with cross-functional partners to support website, content, and brand initiatives.
  • Provide general project and operational support across the Brand Experience team.

Requirements

  • enrolled in a degreed program (i.e. Bachelor’s, Master’s, etc)
  • We will accept applicants graduating from their degree in Spring 2026
  • Recent graduates within the last 6 months will be considered
  • Strong organizational skills and attention to detail
  • Interest in brand, digital marketing, website strategy and optimization, and creative production
  • Strong written and verbal communication skills
  • Comfort working with data and summarizing insights into clear takeaways
  • Ability to manage multiple tasks and meet deadlines
  • Curiosity about emerging trends in search, AI, and digital content optimization
  • This internship is eligible for remote participation, excluding the following locations: Alaska, Arkansas, California, Connecticut, Washington DC, Hawaii, Illinois, Mississippi, Nevada, New York, South Dakota, Washington State, West Virginia, Wyoming.

Preferred

  • Familiarity with SEMrush and Mentionlytics (familiarity preferred, not required)