Brand & Creative Lead

New York City, NY (On-site)

$160K/yr – $190K/yrSenior Level4+ years expFull time

Posted 2 weeks ago

Job Summary

Own the brand and creative strategy for DualEntry across product, web, events, and scalable systems, translating positioning into visual storytelling and collaborating with PMM, Marketing, and Sales.

  • Define brand perception with CFOs and finance teams
  • Lead design systems and scalable assets

Job Description

Responsibilities

  • Define how DualEntry shows up in the world. You’ll make decisions that shape perception with CFOs, operators and finance teams: an audience that notices when something feels cheap and responds when something feels considered
  • Lead dualentry.com as a living expression of the brand. From landing pages and feature pages to campaign moments, you’ll design with an obsessive eye for hierarchy, craft and conversion
  • Drive the creative for DualEntry’s events presence: CFO dinners, conference booths, sponsored activations. You’ll ensure every physical touchpoint feels as intentional as the digital ones
  • Build scalable systems, not one-off assets. Deck masters, social frameworks, email layouts, print templates: you’ll create the infrastructure that lets brand quality compound over time
  • Partner directly with PMM, Marketing, and Sales as a creative strategist. You know how to receive a brief, challenge it when it’s wrong and translate positioning into visual storytelling that lands

Requirements

  • 4+ years of design experience in-house at a high-growth B2B SaaS company, a top-tier agency or both. The best candidates will have seen both environments
  • A portfolio that makes us stop scrolling. Strong work across brand identity, web, print and event or environmental design. Multidisciplinary range is essential. We’re looking for craft and conviction, not volume
  • You’ve built and evolved brand systems, not just executed within them. You understand the difference between a brand guide and a living identity
  • You have a point of view about what great B2B brand looks like, and the confidence to defend it. To a CEO, a PMM, or a vendor who wants to take the easy path
  • You operate at both strategic and executional altitude without losing quality at either end. You can define the system and then execute the asset
  • You’re fluent in Figma and Adobe Creative Suite. Tools are not a bottleneck for you. Webflow experience is a plus
  • High agency. You don’t wait to be told what to do next, and you don’t need creative guardrails to do your best work

Benefits

  • Equity: $50,000 - $60,000
  • Medical, dental & vision insurance
  • One Medical membership
  • Mental health support (Talkspace)
  • Fertility & family-building support (Kindbody)
  • Virtual healthcare (Teladoc Health)
  • 401(k)
  • Commuter benefits
  • Learning & development budget for courses, certifications & language learning
  • Unlimited AI tokens
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Outsiders Fund

Outsiders Fund is a venture capital investment firm focused on identifying opportunities where technology will disrupt traditional, incumbent industries.

Founded in 2020
New York, New York, USA
13 employees

Salaries

Posted range

$160K/yr – $190K/yr

Taken straight from the job posting.

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Marketing Team

Marketing Roles Posted (Last 30 Days)
15

Funding

Total Funding
$167.5M
Last Raise
$86.9M

Funding History

  • Jan 2025
    Round • $86.9M
  • Jul 2024
    Round • $4.7M
  • Jul 2023
    Round • $76M

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Headcount Trend

Current headcount: ~13

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Brand & Creative Lead

Outsiders Fund · New York City, NY · On-site