Brand Content Producer

Responsibilities

• You’ll turn Brød & Taylor’s products, baking expertise and brand point of view into quality branded content that teaches, inspires and makes our products come to life.
• You’ll help shape our branded content roadmap—identifying what stories we should tell and why—then bring those ideas to life through creative development and production.
• You’ll coordinate creators and production partners and be hands-on when the simplest way to get the shot is to make it yourself.
• You’re a creative thinker and a maker: someone who can see the story, make the plan and make the content.
• Shape What We Make
• Develop the product and craft content roadmap in partnership with the Marketing team
• Identify the stories, products, techniques and ideas we should bring to life
• Develop concepts, creative briefs, scripts, storyboards and shot lists
• Think beyond individual assets—looking for ways to get more content and more value from every idea and shoot
• Bring It to Life

Requirements

• 4–6 years of experience in branded content, creative production, content creation or a related field
• A strong portfolio showing idea → production → finished work
• Strong creative instincts and visual taste
• Comfortable developing a concept and then getting behind the camera to make it happen
• Experience working with creators, videographers and other production partners
• Comfortable filming on both a phone and a camera, being responsible for camera set up, lighting and audio
• Editing in software such as Adobe Premiere Pro or similar
• Able to use performance data to make smarter content decisions
• Highly organized, collaborative and comfortable working independently
• Knowledge of bread baking or genuine enthusiasm for learning the craft