Brand Content Producer

North Adams, MA (On-site)

$65K/yr – $75K/yrMid Level4+ years expFull time

Posted 7 days ago

Job Summary

Own Brød & Taylor branded content from concept to production, shaping the content roadmap, coordinating creators, and delivering scalable assets across social, web, and commerce channels.

  • Own the content strategy and end-to-end production
  • Collaborate with Marketing and creators to turn recipes and techniques into engaging assets

Job Description

Responsibilities

  • What This Role Is
  • You’ll turn Brød & Taylor’s products, baking expertise and brand point of view into quality branded content that teaches, inspires and makes our products come to life.
  • You’ll help shape our branded content roadmap—identifying what stories we should tell and why—then bring those ideas to life through creative development and production. You’ll coordinate creators and production partners and be hands-on when the simplest way to get the shot is to make it yourself.
  • You’re a creative thinker and a maker : someone who can see the story, make the plan and make the content.
  • What You’ll Do
  • Shape What We Make
  • Develop the product and craft content roadmap in partnership with the Marketing team
  • Identify the stories, products, techniques and ideas we should bring to life
  • Develop concepts, creative briefs, scripts, storyboards and shot lists
  • Think beyond individual assets—looking for ways to get more content and more value from every idea and shoot

Requirements

  • 4–6 years of experience in branded content, creative production, content creation or a related field
  • A strong portfolio showing idea → production → finished work
  • Strong creative instincts and visual taste
  • Comfortable developing a concept and then getting behind the camera to make it happen
  • Experience working with creators, videographers and other production partners
  • Comfortable filming on both a phone and a camera, being responsible for camera set up, lighting and audio
  • Editing in software such as Adobe Premiere Pro or similar
  • Able to use performance data to make smarter content decisions
  • Highly organized, collaborative and comfortable working independently
  • Knowledge of bread baking or genuine enthusiasm for learning the craft

Salaries

Posted range

$65K/yr – $75K/yr

Taken straight from the job posting.

Content Marketing median pay in the United States

$84K/yr

Most pay falls between $70K and $110K. Based on 3,233 salaries.

See all Brod and Taylor salaries

Marketing Team

Marketing Roles Posted (Last 30 Days)
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Brand Content Producer

Brod and Taylor · North Adams, MA · On-site