Responsibilities

• Own the planning and production of visual content across Instagram, TikTok, MUTHA.com, retailer sites and emerging platforms. Build content calendars tied to launches, campaigns and brand priorities. Create static, video and short-form assets that are consistently on-brand and built to perform.
• Lead content and campaign shoots from concept to delivery, developing briefs, mood boards and shot lists; coordinating photographers, talent, stylists and vendors; and managing logistics through post-production.
• Work with external designers, agencies and creative tools to produce marketing assets across digital and print, including social graphics, email visuals, retailer materials, campaign assets and website imagery. Coordinate editing, retouching and resizing, and maintain an organized digital asset library.
• Stay deeply informed on beauty, luxury and internet culture: what brands are doing, what's resonating on each platform and what's coming next. Bring that intelligence into briefs, calendars and creative decisions.
• Know when to build internally and when to bring in specialists. Source, brief and manage freelance photographers, designers, agencies and production partners while owning the quality and consistency of the final work.
• Partner with marketing, sales, product and PR to support launches, retailer programs, events and campaigns. You’ll be the person who helps make the work happen, on time and on brand.

Requirements

• 2–4 years of experience in content production, brand marketing or a creative role.
• Proficiency in Adobe Creative Suite and/or Canva, CapCut or Figma.
• Experience with AI creative tools such as Adobe Firefly, Midjourney, Runway, ChatGPT or similar.
• Experience coordinating shoots and managing creative vendors.
• Strong written communication skills and understanding of brand voice.

Preferred

• Beauty, luxury or lifestyle brand experience preferred.

Benefits

• Health and dental insurance
• Eligibility for MUTHA's Employee Participation Pool (EPP), designed to reward employees for contributing to the company's long-term growth and success.
• PTO/paid holidays