Brand Communications Manager

Charlotte, NC (Hybrid)

Salary Not AvailableMid Level5+ years expFull time

Posted 2 months ago

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Job Summary

Orchestrate social media as the frontline for isolved’s brand and demand, owning content planning, employee advocacy, community engagement, events-driven campaigns, and performance analytics to outpace competitors.

  • Growth & brand: lead social strategy, calendar, asset collaboration, and live features like LinkedIn Live to extend reach.
  • Advocacy & content: manage employee advocacy program, collaborate with vendors, and repurpose content across channels.
  • Measurement & optimization: track KPIs, provide insights, and surface opportunities to improve engagement and conversion.

Job Description

Responsibilities

  • Collaborate with various teams to promote isolved and customer, partner and employee news and happenings
  • Manage the employee advocacy program
  • Work with external vendors like our employee advocacy partner
  • Contribute to marketing strategy by leveraging social media to identify and acquire customers
  • Monitor and respond to social media mentions and advise leadership of any mentions that require escalation
  • Maintain and publish a social media calendar and strategy document
  • Develop new approaches to using social for brand and booking growth
  • Track and provide analysis of social media KPIs and other helpful market data
  • Work with creative for visual and video assets
  • Leverage new social features to improve reach and engagement (like LinkedIn Live)

Requirements

  • Can-do, positive attitude is an absolute must
  • At least 3-5 years proven experience in social media management
  • Understanding of the B2B SaaS space (but experience in B2B is highly preferred)
  • Ability to work in a fast-paced environment
  • Knack for collaborating with multiple stakeholders
  • Willing to accept and adapt to feedback
  • Good communication and collaboration skills
  • Creativity and passion for finding new ways to repurpose content
  • Capable of writing clever and concise captions
  • Excellent writing and grammar skills

Preferred

  • Understanding of the B2B SaaS space (but experience in B2B is highly preferred)
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isolved

isolved is a provider of human capital management (HCM) solutions that help organizations recruit, retain and elevate their workforce. More than 195,000 employers and 8 million employees rely on isolved's software and services to streamline human resource (HR) operations and deliver employee experiences that matter. isolved People CloudTM is a unified yet modular HCM platform with built-in artificial intelligence (AI) and analytics that connects HR, payroll, benefits, and workforce and talent management into a single solution that drives better business outcomes. Through the Sidekick AdvantageTM, isolved also provides expert guidance, embedded services and an engaged community that empowers People HeroesTM to grow their companies and careers. Learn more at www.isolvedhcm.com.

Founded in 1986
Charlotte, North Carolina, USA
1.7K employees (77 in marketing)