Brand Activation Ambassador (New York)

USA (On-site)

$24/hr – $34/hrIntern/New Grad2+ years expPart time

Posted 3 weeks ago

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Job Summary

Own field marketing and events execution for the Chobani x La Colombe collaboration, driving consumer engagement, brand storytelling, and data-driven insights across retailers, campuses, and community events.

  • Lead sampling programs and event execution
  • Capture feedback and insights to inform regional strategy

Job Description

Responsibilities

  • Consumer Engagement & Sampling
  • Represent Chobani and La Colombe with professionalism and energy at events, retail locations, commuter hubs, universities, and community gatherings.
  • Execute sampling events that showcase product benefits, flavor variety, and brand story.
  • Deliver compelling talking points that connect with a wide range of consumers.
  • Brand Storytelling
  • Share product knowledge and the Chobani x La Colombe brand pillars in an authentic and approachable way.
  • Educate consumers on nutritional benefits, differentiators, and sustainability commitments.
  • Act as a passionate advocate for our brands in the field.
  • Event Execution
  • May be required to drive a company box truck for event transportation and logistics.

Requirements

  • High school degree required
  • 1-2 years prior experience in field marketing, events, hospitality, or customer service is a plus.
  • Outgoing personality with excellent communication and people skills.
  • Passion for food, beverage, wellness, and community connection.
  • Ability to lift/carry up to 30 lbs and stand for extended periods during events.
  • Flexible schedule, including evenings, weekends, and occasional travel.
  • Reliable, proactive, and able to thrive in a fast-paced, dynamic environment.
  • Must have an active and valid drivers license with an excellent driving record
  • Must have access to a personal vehicle and/or reliable transportation to get to and from warehouse and/or events

Benefits

  • Chobani provides a comprehensive benefits package, including medical, dental, vision coverage, disability insurance, health savings account, flexible spending accounts, and tuition reimbursement. To help save for the future, all employees are eligible for a 401k match of 100% on up to 5% of eligible pay. To support growing families, we provide fertility and childcare assistance, and 12 weeks of parental leave at full pay after six months of continuous employment. In addition, we provide wellness resources which include an employee assistance program, fitness discounts, a wellness reimbursement, on-site gym access (certain locations) and a monthly wellness newsletter to connect you with resources and timely information. We offer various types of paid time of including: starting at 70 hours of paid time off, 11 holidays, and paid volunteer time off.
Chobani logo

Chobani

3.7 Glassdoor

Chobani is a next-generation food and beverage company on a mission to make nutritious food accessible to all. Since 2005, we have made food from natural ingredients, that tastes delicious and nourishes people. We’re proud to be America’s No. 1 yogurt brand – making yogurt without compromise – with all natural ingredients and no preservatives. Over the last 19 years we’ve continued to disrupt the dairy industry, adding oatmilk and creamers to our portfolio alongside yogurt. In 2023, La Colombe – a leading coffee roaster with a shared commitment to quality, craftsmanship and impact – became part of the Chobani family, adding coffee to our lineup and new opportunities to innovate. From the beginning, we set out to be a different kind of company, believing how we make our product is just as important as what goes into it. As a business, we put our people first, providing competitive wages, benefits that enable health and wellness, opportunities for growth and development, a commitment to keeping our people safe and fostering an inclusive culture where everyone feels like they belong. People are truly our magic ingredient. We also believe businesses can do well by doing good and are committed to giving back to the communities we call home. As a food company, we believe everyone should have access to good, nutritious food and are dedicated to fighting hunger and food insecurity. From volunteer initiatives to building infrastructure, and supporting organizations through our Community Impact Fund, we know that what matters most is the difference we make for others.

Founded in 2005
New Berlin, New York, USA
2.1K employees (163 in marketing)
73% recommend to a friend
98% CEO approval

Traffic Signals

Monthly Visitors
363.1K
Monthly Google Ads Budget
$23.6K
Traffic Source Mix
Search
51.3%
Direct
36.9%
Referral
5.8%
Social
5.4%
Paid
0.5%

Headcount Trend

Current headcount: ~2.1K

Marketing Team

Marketing Team Size
121 (6% of company)
Marketing Roles Posted (Last 30 Days)
4

Funding

Total Funding
$2.6B
Last Raise
$650M
Private Equity, 5 months ago

Funding History

  • Oct 2025
    Private Equity • $650M
  • Oct 2024
    Debt Financing • $650M
  • Jan 2024
    Debt Financing • $500M

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