Responsibilities

• Own the end-to-end development of automated marketing journeys, from initial build to ongoing optimization
• Translate campaign strategies into technical requirements and implement them within the internal MAP
• Ensure journeys are built to scale, with clean logic, efficient triggers, and robust error handling
• Conduct thorough testing and QA to ensure flawless execution across all customer touchpoints
• Work closely with marketing and data teams to integrate audience segments, triggers, and personalization logic
• Leverage SQL to query and manipulate data for journey logic, targeting, and reporting
• Monitor journey performance and identify opportunities for improvement in engagement, deliverability, and conversion
• Implement A/B testing within journey logic to enhance engagement and conversion results
• Implement updates and enhancements based on performance insights and stakeholder feedback
• Maintain documentation and internal resources to support journey transparency and scalability
• Serve as a technical partner to Marketing Managers, helping translate strategic goals into automated workflows
• Participate in planning sessions to align journey development with campaign timelines and business objectives
• Provide internal support and training to ensure teams understand journey capabilities and limitations

Requirements

• 5+ years of experience owning the development of marketing journeys within a Marketing Automation Platform (MAP)
• Strong proficiency in SQL and experience working with complex data sets
• Proven ability to manage multiple projects and deliver high-quality work in a fast-paced environment
• Detail-oriented with a strong focus on QA, testing, and performance monitoring
• Excellent communication and collaboration skills, with a proactive approach to problem-solving
• Experience working cross-functionally with marketing, data, and engineering teams
• Familiarity with customer journey mapping, lifecycle marketing, and campaign automation best practices
• Right to work requirements: This role is limited for candidates with indefinite right to work within the USA or Canada

Benefits

• Health & Wellness: Health care coverage designed for the mind and body
• Flexible Downtime: Generous time off helps keep you energized for your time on
• Continuous Learning: Access a wealth of resources to grow your career and learn valuable new skills
• Invest in Your Future: Secure your financial future through competitive pay, retirement planning, a continuing education program with a company-matched student loan contribution, and financial wellness programs
• Family Friendly Perks: It’s not just about you. S&P Global has perks for your partners and little ones, too, with some best-in class benefits for families
• Beyond the Basics: From retail discounts to referral incentive awards—small perks can make a big difference