B2B Marketing Content, Manager - LA28 Olympic & Paralympic Games

Responsibilities

• Lead the creation of B2B marketing content that supports hospitality sales, partner engagement and premium client experiences
• Develop integrated content to support conversion across digital channels including paid media, email campaigns, landing pages and account based marketing
• Partner with sales and product marketing teams to translate hospitality offerings and packages into compelling conversion-oriented messaging for corporate audiences.
• Identify storytelling opportunities tied to major sporting moments, hospitality trends and cultural conversations.
• Ensure all content reflects the brand voice and adheres to Olympic and partner guidelines.
• Own and manage the B2B marketing content calendar across digital, email, web, social and partner/agency channels.
• Partner with design, photography, and video teams to produce premium marketing assets and campaign materials.
• Ensure content is optimized for different platforms and audience segments, throughout the stages of the customer journey.
• Track asset needs (images, testimonials, campaign visuals) and work with creative resources to keep materials fresh and relevant.
• Support adaptations of marketing assets for different audiences (corporate buyers, agencies, international markets).

Requirements

• 3-5 years of experience in B2B content marketing, preferably in sports, luxury hospitality, or premium events.
• Strong organizational and project management skills; comfortable managing multiple workstreams.
• Strong writing, storytelling and editorial skills with the ability to adapt messaging across audiences and channels.
• Excellent written and verbal communication skills with a sharp eye for detail.
• Comfortable working cross-functionally with creative, sales, partnerships, marketing and executive stakeholders.
• Familiarity with CRM, CMS, email marketing, analytics and project management platforms.
• Passion for sports, live events, and premium experiences; interest in global campaigns and international markets.

Nice-to-have

• Experience working with agencies, sponsorship partners, or high-net-worth clientele.

Benefits

• robust benefits, such as health care, retirement, vacation and other paid time off, and additional offerings.