B2B and B2C Marketing Content Creator

New York City, NY (On-site)

$60K/yr – $75K/yrMid Level3+ years expFull time

Posted 3 months ago

Job Summary

Own the creation and optimization of B2B content that feeds lead generation and sales enablement, while translating deep product details into clear retail messaging for buyers.

  • Content Ownership: Build and refine product images, decks, spotlights and trend reports for a business audience.
  • Sales Enablement: Produce persuasive decks, one-pagers and online catalogs aligned with retail goals.
  • Brand & Asset Development: Collaborate with sourcing and sales to deliver on-brand visuals and 3D renderings for in-store and digital channels.

Job Description

Responsibilities

  • Develop engaging B2B-focused content—product images, presentations, product spotlights, industry trend reports, and email campaigns—that drive lead generation, new business efforts and strengthen client relationships.
  • Create high-impact sales enablement materials, including pitch decks, PowerPoint and video presentations, product images and one-pagers, and wholesale online catalogs.
  • Collaborate with the sales team to translate technical product details into clear, persuasive messaging for retail buyers.
  • Work on developing digital content for company website and marketing channels
  • Assist in preparing and designing digital content for FESCO’s brands, including and especially Epilady (and its hero product, the Epilaser. At-Home Laser Hair Removal | Smart Follicle Targeting | Epilaser
  • Work closely with our product sourcing and sales teams to produce visually compelling assets that align with our brand identity.
  • Manage and optimize content for our B2B marketing channels, including LinkedIn, trade publications, and targeted email sequences.
  • Research industry trends and competitor activity to ensure our content is timely, relevant, and differentiated.
  • Assist in developing innovative and space-efficient store layout solutions.
  • Participate in brainstorming sessions to generate creative display ideas.

Requirements

  • Graduation from a top design school
  • YOU MUST SUBMIT A PORTFOLIO OF YOUR WORK TO BE CONSIDERED
  • Proficiency in Adobe Create Suite (Illustrator, Photoshop), MS PowerPoint, and A.I. design tools
  • 1-3 years of experience in B2B marketing and graphic design.
  • Strong demonstrated, hands-on experience in preparing and designing high-end, eye-catching product images and PowerPoint presentations for consumer products. Strong portfolio showcasing your ability to create persuasive, results-driven content for a business audience.
  • Excellent storytelling skills with the ability to simplify complex product features into clear, benefit-driven messaging.
  • A proactive, collaborative mindset and the ability to manage multiple projects in a fast-paced environment.
  • Strong attention to detail and creative problem-solving skills.
  • Excellent communication and teamwork abilities.
  • Eagerness to learn and adapt to a fast-paced, collaborative environment.
The Fesco Group logo

The Fesco Group

Despite being in an industry where change is the rule rather than the exception, Fesco’s “Customers First/Integrity Always” mindset is as much a part of our DNA today as it was when we began as a lower Manhattan storefront over half a century ago. Recognized internationally as the “go to” for cutting-edge technology and day-to-day products and brands every savvy retailer needs, the Fesco brand is about being a source and a resource—in short, a name that truly means everything.Fesco not only manufactures trend-setting, first-to-market products, but is also a leading distributor of consumer goods. We are trusted by trailblazers like GE, Sony, Samsung, Garmin and many more. To ensure consumers’ needs are quickly met, we fill over 95% of orders within 24 hours. Our high satisfaction rate is also due to our knowledgeable sales staff operating in-house and on the road. Fesco is bringing the humanity back to shipping and manufacturing. We grew by forging close relationships with small businesses many of which we still work with today.The result? Fesco is a national force with a mom-and-pop mentality. By fostering open communication with both small businesses and big-box entities, we gain a unique understanding of our customers’ needs. It’s the only way we know how to do business.

Founded in 1962
Brooklyn, New York, USA
81 employees (15 in marketing)

Salaries

Posted range

$60K/yr – $75K/yr

Taken straight from the job posting.

See all The Fesco Group salaries

Marketing Team

Marketing Team Size
3 (4% of company)
Median Tenure
2.3 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
1.7K
Traffic Source Mix
Search
24.9%
Direct
60.7%
Referral
6.3%
Social
7%
Paid
0.9%

Headcount Trend

Current headcount: ~81

Recent News

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B2B and B2C Marketing Content Creator

The Fesco Group · New York City, NY · On-site