AVP, Senior Manager, Integrated Marketing at Triumph Financial | Dallas, TX

Triumph Financial

AVP, Senior Manager, Integrated Marketing

Dallas, TX (On-site)

Salary Not AvailableSenior Level5+ years expFull time

Posted 4 months ago

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Job Summary

Drive and manage integrated marketing plans and team leadership for a fintech/transportation product line, aligning brand and messaging across channels.

Own development and execution of marketing plans and materials for multiple offerings
Must-have: 5+ years in marketing with B2B/B2C experience and people management
Standout: Knowledge of payments/fintech or data services domain

Job Description

Responsibilities

Develops and implements long and short-term integrated marketing and media plans for product offerings, ensuring uniformity in company brand, voice and messaging.
Leads a team of Marketing specialists. Manages team members within the department and is responsible for hiring, coaching, performance management and development.
Communicates to broader internal audiences on upcoming marketing and communication initiatives that support business line growth.
Conceptualizes and oversees the development of marketing and sales materials such as web content, print and digital, social media/blog, print collateral, presentations, email and direct mail campaigns and video.
Oversees company and executive leadership’s participation in events related to the assigned business line, including sponsorships, tradeshows and/or seminars.
Measures marketing programs on an ongoing basis, providing executive-level reporting on campaign results.
Stays abreast of customer and competitive insights in the transportation (trucking), payments and data industries to best serve the objectives of the company and adapts plans accordingly.
Partners with the Risk Management/Legal/Compliance team to ensure the company’s compliance and vendor management requirements and standards are achieved.
Performs other duties and special projects assigned according to the needs of the organization.

Requirements

Bachelor's Degree in Marketing, Communications or related field required.
5 years professional experience in marketing, with responsibility for development and execution (B2B and B2C).
2-3 years in people management function
Experience in a payments/financial/fintech/data services preferred.
Existing knowledge in the trucking/freight or payments/data industries. Ideal if supporting brokerages.
Agency management experience is preferred as we have an in-house and distributive model

Preferred

Agency management experience is preferred as we have an in-house and distributive model
Ideal if supporting brokerages.

Benefits

Medical, Dental, Vision, Paid Time Off, 401k and much more.

Triumph Financial

Winning looks different for everyone. No matter how you define “Success”, you would be able to achieve your career goals in life - the way you want it to be. We offers an exclusive programme invested in developing a new generation of highly driven Life Planners, by providing best-in-class support and an environment that cultivates a spirit of collaboration, professionalism and wellbeing. Empowering you to start a rewarding career regardless your current life stage.

Founded in 2015

Tanjung Tokong, Penang, MYS

3 employees (1 in marketing)

www.linkedin.com/in/shenny-ong-li-ying-858b01130