Responsibilities

• Lead the execution and optimization of multi-channel marketing campaigns.
• Manage campaign timelines, budgets, and resources to ensure successful delivery.
• Monitor results and recommend improvements to maximize performance.
• Ensure compliance with organizational, regulatory, and brand standards.
• Lead, coach, and develop members of the marketing team.
• Establish goals, manage performance, and support professional growth.
• Promote collaboration, accountability, and continuous improvement.
• Oversee the development and distribution of marketing and communication content.
• Ensure messaging is consistent, accurate, and aligned with brand standards.
• Manage content calendars and workflow processes

Requirements

• A minimum of six (6) years of marketing experience with increasing leadership responsibility, including team leadership, preferably in financial services or other highly regulated industries.
• Demonstrated experience with digital analytics, marketing automation, customer relationship management (CRM), and marketing database platforms.
• Experience managing marketing workflows and operational systems.
• Experience managing multi-channel marketing campaigns.
• Strong organizational and project management skills.
• Experience with marketing analytics and campaign performance reporting.
• Familiarity with customer segmentation and targeting platforms.
• Ability to translate marketing data into actionable recommendations.
• Demonstrated ability to communicate effectively with diverse audiences.