Administrator marketing
Grenier Construction And Son LLC
North Kingstown, RI (Remote)
In-houseFull-timeEntry level1+ years exp.
3 hrs ago
Avalon Marketing Manager
Oakland, CA (Hybrid)
$60K/yr – $68K/yrMid Level5+ years expFull time
Posted 2 hrs ago
Job Summary
Own end-to-end book marketing campaigns, website management, and platform strategy while analyzing data to drive future editions.
- Lead multi-book marketing initiatives and partner collaborations
- Shape data-driven content and platform strategies for audience engagement
- Coordinate with authors and external partners to amplify visibility
Job Description
Responsibilities
- Create customized marketing campaigns that identify target audiences, key messages, advertising, partnerships, and opportunities to drive awareness, engagement, and sales for approximately 10 books a year, both guidebooks and trade travel books.
- Use data to analyze effectiveness of these campaigns and create takeaways for future editions.
- Maintain the moontravelguides.com and roadtripusa.com websites
- Develop the strategy and execution of one of our brand’s consumer-facing platforms, using data to analyze customer behavior and develop strategy for future content/campaigns.
- Optimize metadata and create graphics, videos, and additional content to enhance discoverability of our books online.
- Work with authors to brainstorm ideas and leverage their in-market experience.
- Work closely with organizational partners like Rick Steves Europe to develop marketing strategy for our books.
- Other duties as assigned
Requirements
- 5+ years of experience in book publishing, marketing, brand marketing, or equivalent.
- Highly organized project manager who can prioritize competing deadlines and manage multiple campaigns simultaneously.
- Keen attention to detail.
- Must be well-organized and able to prioritize and meet deadlines.
- Has excellent interpersonal, verbal, and written communication skills.
- Bachelor's degree or equivalent professional experience.
Preferred
- WordPress, Google Analytics, or Canva knowledge is helpful, but not required
- Interest in travel is helpful—but the candidate need not be an experienced traveler
Benefits
- medical, dental, vision
- basic and supplemental life
- short-term and long-term disability
- accidental death and dismemberment
- critical illness
- hospital indemnity
- long-term care
- health and dependent care FSA
- commuter benefit plan
- employee assistance program
Hachette Book Group
Hachette Book Group (HBG) is a leading U.S. trade publisher dedicated to making it easy for everyone to discover new worlds of ideas, learning, entertainment, and opportunity. As part of Hachette Livre, the world’s third-largest trade and educational publisher, HBG is home to dozens of esteemed imprints including Little, Brown and Company, Little, Brown and Company for Young Readers, Grand Central Publishing, Orbit, Basic Books Group, and Workman Publishing. We publish across all formats and genres including fiction, nonfiction, cookbooks and books for young readers—as well as audiobooks, puzzles, games, stationary, calendars, and other book-related products that inspire and engage readers of all ages. We provide custom distribution, fulfillment, and sales services to other publishers. HBG is headquartered in New York City, with additional offices in Boston, MA; Lebanon, IN; Nashville, TN; Boulder, CO; North Adams, MA; Berkeley, CA; Philadelphia, PA; Portland, OR; and Chapel Hill NC. Hachette Book Group Canada, our marketing and publicity company, is based in Toronto. HBG’s mission is guided by four strategic pillars: Understanding Consumers, Changing the Story, Owner Mentality, and Growth Mindset. These values shape how we publish, how we operate, and how we support our authors, employees, and readers. We’re committed to publishing content that resonates and fostering a culture of equity, inclusion, and belonging; for our staff, authors, and partners alike. Our DEI efforts include employee resource groups, inclusive hiring practices, and publishing programs that amplify historically underrepresented voices. We’re proud to offer a dynamic and collaborative workplace where creativity is values, innovation is encouraged, and every team member plays a role in shaping the future of publishing. Visit hachettebookgroup.com to learn more and follow HBG on Facebook, Instagram, LinkedIn, Threads, TikTok, X.com, Pinterest, and YouTube.
Founded in 2006
New York, New York, USA
1.6K employees (785 in marketing)
Salaries
Posted range
$60K/yr – $68K/yr
Taken straight from the job posting.
The middle of this range ($64K) is 27% below the median base salary for Marketing Manager roles in the United States ($88K).
Marketing Manager median pay in the United States
Most pay falls between $75K and $105K. Based on 1,189 salaries.
Marketing Team
Marketing Team Size
640 (41% of company)
Median Career Experience
10 years
Median Tenure
4.4 years
Marketing Roles Posted (Last 30 Days)
3
People
Marketing Leadership
Leigh Marchant
SVP, Chief Marketing Officer
At the company for 2 years 2 months
Quinne Rogers
VP, Executive Director of Marketing at Grand Central Publishing
At the company for 2 years
Emilie Polster
VP, Executive Director of Marketing
At the company for 12 years 2 months
Patsy S Jones
Vice President of Marketing/Nashville
At the company for 12 years 9 months
Traffic Signals
Monthly Visitors
925.9K
Monthly Google Ads Budget
$630
Traffic Source Mix
Search
44.9%
Direct
39.5%
Referral
11.2%
Social
3.7%
Paid
0.6%
Headcount Trend
Current headcount: ~1.6K
News about Hachette Book Group
Links
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