Asst Dir-Marketing & Campaign

New York, USA (On-site)

$95K/yr – $137K/yrMid Level5+ years expInternship

Posted 4 months ago

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Job Summary

Lead multichannel B2B marketing for Moody's Property Insurance, owning campaigns from concept to execution and cross-functional alignment.

  • Own and execute multichannel campaigns aligned to business goals.
  • Must-have: 5–7 years in B2B marketing with campaign and content experience.
  • Standout: Apply AI tools to streamline workflows and gain insights while practicing responsible AI.

Job Description

Responsibilities

  • Lead and execute multichannel marketing campaigns for Moody's Property insurance segment to drive growth, engagement, and new business objectives
  • Design and execute a cohesive, high-impact multichannel marketing campaign for the Property insurance segment, aligning campaign narrative, content, and activation with overall business goals
  • Partner with internal teams across product, sales, marketing, communications, and subject matter experts to align campaign goals and ensure Insurance-specific priorities are addressed
  • Create and deliver high-impact campaign content, including thought leadership, blogs, webinars, and event assets, designed to resonate across the buyer journey and perform effectively across channels
  • Apply exceptional writing, editing, and storytelling skills to develop compelling B2B-focused content (both long and short-form)
  • Guide teams in applying artificial intelligence (AI) tools to streamline workflows, uncover insights, and boost marketing efficiency, while maintaining responsible AI practices
  • Proactively monitor Insurance industry trends, client needs, and competitive dynamics to ensure campaigns remain fresh, timely, and differentiated
Moody's Corporation logo

Moody's Corporation

3.9 Glassdoor

In a world shaped by increasingly interconnected risks, Moody’s helps customers develop a holistic view of these risks to advance their business and act decisively. With a rich history of expertise in global markets and a diverse workforce in more than 40 countries, Moody’s unites the brightest minds to turn today’s risks into tomorrow’s opportunities.

New York, New York, USA
15K employees
74% recommend to a friend
84% CEO approval

Traffic Signals

Monthly Visitors
641.2K
Monthly Google Ads Budget
$755.8K
Traffic Source Mix
Search
38.5%
Direct
45.8%
Referral
10.1%
Social
4.6%
Paid
0.9%

Headcount Trend

Current headcount: ~15.1K

Funding

Total Funding
$5.5M
Last Raise
$5.5M
Series Unknown, 4 years ago

Funding History

  • Mar 2022
    Series Unknown • $5.5M

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