Responsibilities

• Serve as a senior strategic expert across retail media platforms (including Amazon Ads, Walmart Connect, Target Roundel, Criteo, Instacart, and others), guiding teams and clients on planning, investment strategy, partner selection, campaign design, and measurement
• Act as a senior point of contact for assigned client(s), with accountability for client success; regularly interface with senior client stakeholders and internal executive leadership
• Partner with clients to understand business goals, marketing objectives, and competitive dynamics, translating them into integrated retail media strategies
• Lead and develop a team of Directors, Associate Directors, Managers, etc. by providing strategic direction, coaching, and mentorship to drive high performance and career growth
• Oversee the execution of complex, multi-platform retail media campaigns, ensuring consistency, quality, and performance across channels
• Drive innovation across retail media offerings, including testing new platforms, beta opportunities, and emerging capabilities
• Establish, codify, and scale best practices across the retail media function and broader organization
• Contribute to business development efforts, supporting new client opportunities and expanding existing partnerships
• Partner with key technology and platform providers (e.g., Pacvue, Skai, and others) to enhance capabilities and unlock new opportunities