Associate Media Planner

Boston, MA (On-site)

$50K/yr – $71K/yrEntry LevelFull time

Posted 2 hrs ago

Job Summary

Own the end-to-end media planning and execution process from research to trafficking, and drive data-driven decisions across campaigns.

  • Lead rigorous information gathering and strategic research across media buys
  • Oversee RFPs, execution, and delivery of campaigns with data-backed reporting

Job Description

Responsibilities

  • Gathering information during the media buying and strategy stage (cue impeccable research & organization skills)
  • Mastering media research tools to ferret out the best available information and data out there (tools include MRI, @plan, Scarborough, AdRelevance and CMR)
  • Managing Requests for Proposal and assuming full responsibility for execution of approved media buys
  • Inputting data into presentation format (PowerPoint, Prezi and Keynote wizards need apply)
  • Organizing and overseeing the trafficking and implementation process of Web creative as well as monitoring campaign delivery and compiling reporting

Benefits

  • Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
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Digitas North America

3.9 Glassdoor

Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.

Founded in 1980
Boston, Massachusetts, US
2.8K employees (892 in marketing)
74% recommend to a friend
82% CEO approval

Salaries

Posted range

$50K/yr – $71K/yr

Taken straight from the job posting.

See all Digitas North America salaries

Marketing Team

Marketing Team Size
673 (23% of company)
Median Career Experience
11 years
Median Tenure
4 years
Marketing Roles Posted (Last 30 Days)
47

Traffic Signals

Monthly Visitors
67.2K
Traffic Source Mix
Search
42.7%
Direct
42.7%
Referral
6.8%
Social
6.2%
Paid
1.1%

Headcount Trend

Current headcount: ~2.9K

Recent News

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Associate Media Planner

Digitas North America · Boston, MA · On-site