Associate Media Director

New York City, NY (On-site)

$97K/yr – $156K/yrSenior Level6+ years expFull time

Posted 4 hrs ago

Job Summary

Own end-to-end integrated media planning and client relationships, leading a planning team across multiple accounts and driving forward-thinking media solutions.

  • Lead integrated media strategy, planning and buying
  • Develop and maintain client relationships while mentoring the planning team

Job Description

Responsibilities

  • Lead accounts across integrated media strategy, planning and buying
  • Work alongside internal teams (Client Services, Production, Creative, Strategy) to develop well rounded plans and strategy that align with the client’s marketing direction and brand goals
  • Responsible for directing the core planning team to help fuel their learning and advancement. Lead by example to ensure they understand various media channels, and their applications against client strategies and goals.
  • Maintains thorough, up-to-date client relationships, including knowledge of client’s business (market share, business priorities, key competitor strategies, etc.).
  • Establish and grow client relationships by demonstrating an understanding of industry and client business issues
  • Report into a Media Director or Group Director, keeping them abreast of day-to-day status and flagging and elevating any concerns.
  • Manage team of supervisors / planners / assistant planners across multiple accounts
  • Drive innovative, forward thinking solutions to client business problems
  • Monitors campaign timelines to ensure proper progression of media buys, such as timely issuance and receipt of client authorizations, delivery of paperwork to vendors, specs to creative agencies, delivery of creative assets to vendors, etc.
  • Responsible for overseeing creation and maintenance of insertion orders and placement of advertising with media vehicles.

Requirements

  • Across 5-6 years of experience, you know what it takes to slay Media Planning.
  • Extensive understanding of marketing concepts, specifically in the pharmaceutical and patient markets
  • Experience in Pharma media planning across all media channels, online/offline, traditional and emerging channels
  • A demonstrated ability to work cross-functionally, manage teams, and supervise professionals
  • At least 5-6 years experience at a media agency, with integrated hands-on planning experience (including buying, implementation, analytics, and optimization).
  • Experience managing a Media Supervisor and/or Media Planner
  • Working knowledge of ad servers, MRI, Kantar Stradegy, Google Analytics required.
  • Ability to multi-task, prioritize with multiple projects and clients with different timelines and deliverables.
  • A proven track record of gaining trust and respect by consistently demonstrating sound creative, strategic, and analytical thinking skills.
  • Ability to build and maintain strong interpersonal/professional relationship with employees, vendors, clients, etc.

Benefits

  • medical coverage
  • dental
  • vision
  • disability
  • 401K
  • parential and family care leave
  • family forming assistance
  • tuition reimbursement
  • flexible time off
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Heartbeat

4.2 Glassdoor

Heartbeat is a full-service marketing agency for healthcare Challenger Brands. Challengers are playing a high-stakes game — they must battle behemoth competitors, upend ingrained audience habits, or transform a “me-too” product into “yes-please.” It is our lifeblood to change the fate for these brands. By questioning common wisdom and challenging category convention, we find novel ways to engage audiences, change behaviors, and shift marketing landscapes. That’s the mission, here are the creds: over 250 employees between NYC & LA; longtime agency leaders; a pile of awards from the likes of Clio Health, MM+M, and Med Ad News; the most diverse agency community in healthcare; and a culture that has been celebrated as a Best Place to Work by Ad Age and MM+M for eight years. Damn straight. For more information about Heartbeat, drop us a line at marketing@weareheartbeat.com.

Founded in 1998
New York, New York, USA
316 employees (134 in marketing)
91% recommend to a friend
98% CEO approval

Salaries

Posted range

$97K/yr – $156K/yr

Taken straight from the job posting.

See all Heartbeat salaries

Traffic Signals

Monthly Visitors
2.7K
Traffic Source Mix
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28.8%
Direct
46.5%
Referral
5.8%
Social
17.4%
Paid
1.5%

Headcount Trend

Current headcount: ~317
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Associate Media Director

Heartbeat · New York City, NY · On-site