US Marketing Manager | Remote | Part-Time
CrucialPoint
Los Angeles, CA (Remote)
$30/hr - $40/hrAgencyPart-timeMid level
3 hrs ago
Associate Marketing Manager
Muskingum County, OH (Hybrid)
Salary Not AvailableMid Level3+ years expOther
Posted 4 months ago
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Job Summary
Drive Club-market marketing campaigns and cross-functional collaboration to align with product priorities and seasonal drivers.
- Own or support the end-to-end execution of campaigns across assigned sports and segments.
- Must-have: 3–5 years in B2B marketing or campaign management.
- Standout: Cross-functional coordination with Creative, Copy, Merchandising, and Analytics.
Job Description
Responsibilities
- Support marketing initiatives focused on growing the Club market and strengthening the Club Direct brand.
- Support development of annual and seasonal marketing plans for assigned sports within the customer segment.
- Build working knowledge of customer journeys, segment priorities, and seasonal business drivers.
- Contribute insights from campaign results, customer feedback, and market trends to inform future planning and optimize campaigns.
- Partner with Category Management, Sales and Merchandising to ensure campaigns align with product priorities and promotional initiatives.
- Develop subject-matter familiarity within assigned sports to strengthen marketing recommendations.
- Manage execution of assigned campaigns within the broader strategy established by the Sr. Marketing Manager.
- Support maintenance of the 12-month marketing calendar across customer segments and sports, ensuring deadlines and deliverables stay on track.
- Develop clear and actionable creative briefs aligned to campaign objectives.
- Coordinate cross-functional partners—including Creative, Copy, Merchandising, Digital, Sales, Category Management, and Analytics—to ensure campaigns launch on time and with accurate messaging.
Varsity Brands
Varsity Brands elevates the student experience- in Sport and Spirit.We are BSN SPORTS, the recognized leader in athletic gear and Varsity Spirit, the driving force in spirit. We partner with educators, coaches, and students to build school pride, student engagement, and community spirit.With a mission to inspire achievement and create memorable experiences for young people, Varsity Brands elevates the student experience, promotes participation and celebrates achievement through two unique but interrelated businesses: BSN SPORTS and Varsity Spirit. Together, these assets promote personal, school and community pride through their customizable products and programs to elementary and middle schools, high schools, and colleges and universities, as well as church organizations, professional and collegiate sports teams and corporations. Through its dedicated employees and independent representatives, Varsity Brands reaches its individual and institutional customers each year through competitions, camps and sales.
