Responsibilities

• Lead respective brand channel strategies and go-to-market implementation.
• Lead development and commercialization efforts for all point of sale, including project scope, timelines, status tracking, costing and resources to ensure successful execution.
• Timely and effective communication of all project related information such as timelines, deadlines, expectations and changes to cross functional teams.
• Build and maintain strong relationships with German counterparts, internal colleagues and external colleagues including packaging suppliers.
• Includes All Year-Round support, Drive Periods, Product Launches, Seasons
• Support development, implementation, execution, and optimization of in-store/online retail marketing strategies and programs for a Storck brand(s).
• Tactics include but not limited to: coupons, displays, in-store signage, retail media, and events.
• Support development of investment strategy aligned to brand and customer priorities and overall profitability targets.
• In consultation with Brand and Category Management, support development and delivery of selling materials, POS displays, and merchandising solutions.
• Effective execution of all trade/shopper marketing initiatives.

Requirements

• Proficient in Microsoft Office Suite, project management tools, and data analytics platforms.
• Experience in brand and/or trade marketing strategies and consumer insights.
• Project management skills with the ability to manage multiple projects simultaneously and meet deadlines.
• Strong analytical skills, with the ability to work with complex data sets, identify trends, and develop innovative solutions to drive business growth.
• Strong communication, negotiation, and interpersonal skills with the ability to influence and negotiate with internal and external stakeholders.
• Results-oriented mindset with a focus on driving measurable business outcomes and delivering exceptional customer experiences.
• Bachelor’s degree in marketing, Business Administration, or related field
• Minimum three (3) + years experience in Sales, Marketing, Category Management, Trade Marketing, Shopper Marketing required
• FMCG/CPG Industry experience preferred
• Travel: Approximately 5-10%, which potentially includes international travel.

Preferred

• FMCG/CPG Industry experience preferred

Benefits

• 6% employer 401(k) plan contribution
• Health benefits on day 1 including a 100% employer paid option for medical and dental
• Hybrid flexible work schedule including reduced Friday hours all year round
• Paid maternity/paternity leave
• Monthly wellness stipend
• PTO ranging from 35-45 days based on our Company PTO Policies
• Paid Sabbaticals ranging from 5-20 days based on tenure
• supply of delicious candy