Associate Manager, ShopCom - Grocery Channel

Chicago, IL (Hybrid)

$85K/yr – $119K/yrMid Level2+ years expFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and optimize omni‑shopper programs for grocery retailers by turning brand objectives into retailer-specific plans, coordinating cross‑functional teams, and measuring impact to drive category growth.

  • Strategy & Planning: Translate brand objectives into retailer-focused programs that influence shopper paths to purchase.
  • Campaign Development & Execution: Lead integrated programs across in-store, digital, and retail media with clear budgets, timelines, and KPIs.
  • Measurement & Collaboration: Partner with sales, insights, analytics, and retailers to measure performance and iterate for scale.

Job Description

Own and optimize omni‑shopper programs for grocery retailers by turning brand objectives into retailer-specific plans, coordinating cross‑functional teams, and measuring impact to drive category growth.

  • Strategy & Planning: Translate brand objectives into retailer-focused programs that influence shopper paths to purchase.
  • Campaign Development & Execution: Lead integrated programs across in-store, digital, and retail media with clear budgets, timelines, and KPIs.
  • Measurement & Collaboration: Partner with sales, insights, analytics, and retailers to measure performance and iterate for scale.
Wells Enterprises, Inc. logo

Wells Enterprises, Inc.

Headquartered in Le Mars, Iowa, Wells Enterprises, Inc. is the largest privately held ice cream manufacturer in the United States. Founded in 1913 by Fred H. Wells and run by the Wells family for generations, the company is an independent operating company of the Ferrero Group, one of the global leaders in sweet packaged foods. We produce more than 900 ice cream and frozen novelties treats. Wells produces Blue Bunny® ice cream, frozen novelties and specialty frozen desserts along with the iconic Bomb Pop® brand. So much ice cream is produced in Le Mars by Wells that the city was designated as the Ice Cream Capital of the World® by the Iowa legislature!Blue Bunny branded items are distributed across the nation. Ice cream enthusiasts can find their favorite Blue Bunny products in grocery, convenience and club stores, on mobile vending trucks and in foodservice settings (such as educational institutions, hospitals and restaurants). The company’s corporate office and two ice cream plants are located in Le Mars. Our two other ice cream plants, one in Henderson, NV and the other in Dunkirk, NY help supply our frozen treats across the United States.Over 4,000 production, sales, office, and support personnel make up the Wells family. With its state-of-the-art production facilities the company is cited by many industry experts as one of the most technically advanced in the industry.

Founded in 1913
Le Mars, Iowa, USA
1.9K employees (104 in marketing)

Traffic Signals

Monthly Visitors
14.7K
Monthly Google Ads Budget
$30
Traffic Source Mix
Search
33.7%
Direct
48.7%
Referral
5.3%
Social
11.1%
Paid
1.1%

Headcount Trend

Current headcount: ~1.9K

Marketing Team

Marketing Team Size
104 (5% of company)
Marketing Roles Posted (Last 30 Days)
1

Recent News