Associate Manager, Creative Brand Strategy

Irvine, CA (Hybrid)

$109K/yr – $129K/yrManager5+ years expFull time

Posted 4 weeks ago

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Job Summary

Own cross functional brand activation and evergreen program work with a strong eye for culture, trends, and storytelling impacts.

  • Live Más Live and tentpole delivery to coordinate across agencies and teams and bring ideas to life.
  • Shape evergreen programs like L.O.C.O.S. and Global Taco Exchange to strengthen brand presence across touchpoints.
  • Scan culture, moments, and opportunities to keep campaigns relevant and top of mind for future work.

Job Description

Responsibilities

  • Drive the day-to-day success and campaign objectives of marquis tentpole activations, such as Live Más Live, navigating between agencies and cross-functional teams to bring creative ideas and tactical plans to life
  • Support the furthered development of evergreen brand strategies and initiatives, such as L.O.C.O.S. and Global Taco Exchange, helping to nurture programs that strengthen Taco Bell's brand presence
  • Contribute to the long-term development of future campaigns and brand initiatives by identifying emerging trends, cultural moments, and opportunities that keep the brand relevant and top of mind
  • Manage day-to-day campaign development, including timelines, briefs, approvals, and stakeholder communication to ensure seamless execution across initiatives
  • Assist in the brand planning process by tracking upcoming programs, maintaining calendars, and helping ensure initiatives support broader business and brand objectives
  • Monitor campaign performance and key brand metrics, synthesizing learnings and identifying opportunities to improve future work
  • Support the management of brand storytelling platforms and assets to help ensure consistent and cohesive brand expression across touchpoints
  • Champion creative excellence by staying connected to culture, consumer trends, and category dynamics, bringing fresh perspectives and ideas to the team
  • Build strong relationships across internal and external partners, proactively identifying ways to improve processes and drive effective collaboration
KFC Europe logo

KFC Europe

From the centre of the continent to the remote (and not-so-remote) coasts and islands, KFC Pan Europe is the iconic chicken restaurant brand with a unique history of innovation and success. Always original, our passion is high-quality, finger lickin’ good chicken. Yes, we also have a secret recipe. No, we can’t share it. What we can share is our heart-led, welcoming culture, where you can be your best self, make a difference and have fun. We’re part of Yum! Brands, Inc.—collaborating across the world with our sister brands, Taco Bell, Pizza Hut and The Habit Burger Grill. KFC Pan Europe has three business units: Western Europe, Central & Eastern Europe and France. With more than 30 official languages in 150 different franchises, connecting with us is easier than ever. If you really want to do the math, we’ve also got 2,200 restaurants in 40 countries. Either way, we keep it original. For us, the future is all about connecting food traditions and tomorrow’s technology to innovate customer experiences, our global brand and the best fried chicken you’ve ever tasted. We exist to feed people’s potential, valuing personal development and an inclusive culture. This also means having a keen social purpose and investing in mentorship, upskilling and food security. Creating opportunities for the most underserved and vulnerable groups in our communities helps grow new roots and strengthen bonds. We want our people to be their best selves. So, we invest in skills, resources and each other. At our Pan Europe Academy, we develop leadership and train all levels of restaurant and corporate employees. From Employee Resource Groups (ERGs) to Individual Development Plans, we build meaningful careers that have real impact. The bottom line? We bring it. Curious? We hope so. Bring your spark, your spice and your original story. At KFC Pan Europe, we’re grounded in winning, celebrating, recognizing, welcoming and belonging. We've got a big table. You have a seat at it.

Traffic Signals

Monthly Visitors
65.4M
Monthly Google Ads Budget
$64.4K
Traffic Source Mix
Search
7.5%
Direct
65.5%
Referral
21.9%
Social
3.9%
Paid
1%

Headcount Trend

Current headcount: ~58

Marketing Team

Marketing Team Size
3 (5% of company)
Marketing Roles Posted (Last 30 Days)
10