Associate Director, Strategy - Events and Experiences at Monks | Denver, CO | $110K/yr – $120K/yr

Monks

Associate Director, Strategy - Events and Experiences

Denver, CO (Hybrid)

$110K/yr – $120K/yrSenior Level7+ years expFull time

Posted 7 weeks ago

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Job Summary

Own end-to-end experiential strategy for physical activations and tie them to digital ecosystems that create durable client value in retail and events.

Experiential Strategy: Own attendee journeys and space flows to reduce friction, increase dwell time, and surface key product moments for electronics and smart devices.
Narrative & Growth: Lead pitches for experiential and retail work in the US, shaping the growth story and winning new business.
Collaboration & Feasibility: Partner with Creative, Technologists, and Fabrication to ensure concepts are buildable, impactful, and client-ready.

Job Description

Responsibilities

Evaluate client objectives and product roadmaps to design compelling physical footprints, defining how attendees move through a space—whether it is a global trade show booth or a local retail pop-up.
Develop retail engagement strategies that drive product understanding and consideration, specifically for consumer electronics, phones, wearables, and smart home devices. Go beyond the data. Determine how people actually move through spaces to identify friction points and "magic moments" with these devices in a physical space.
Strategize the connection between physical events and digital ecosystems, ensuring on-ground activations are amplified socially and digitally to drive earned media and long-term loyalty.
Define what "success" looks like across the various experiences. Move beyond foot traffic to measure dwell time, sentiment, and digital behavior and conversions.
Lead the strategic narrative for new business pitches within the experiential and retail sector, translating complex business challenges into innovative, spatial strategic visions that win work.
Identify and pursue proactive growth opportunities within the US market to expand the agency's experiential portfolio.
Cultivate strong relationships with senior marketing leaders at prospective client organizations, acting as a trusted advisor on the future of retail and events.
Collaborate hand-in-glove with Creative Directors, Technologists, and Fabrication partners to ensure strategic concepts are feasible, buildable, and impactful.
Champion high standards for interactive design, pushing the boundaries of what is possible in physical brand activations.

Monks

3.7 Glassdoor

Monks combines an extraordinary range of global marketing and technology services to accelerate business possibilities and redefine how brands and businesses interact with the world. It delivers unfettered content production, scaled experiences, enterprise-grade technology and data science fueled by AI to help the world’s trailblazing companies outmaneuver and outpace their competition.

Founded in 1985

London, England, GB

6.9K employees (2,903 in marketing)

monks.com

73% recommend to a friend