Associate Director, Strategy & Activation at Kepler Group | Chicago, IL | $117K/yr – $130K/yr

Associate Director, Strategy & Activation

Chicago, IL (Unknown)

$117K/yr – $130K/yrSenior Level

Posted 3 months ago

The other 99% submit and hope. You're about to do something different.

Drive multi-channel programmatic strategy and lead a team delivering optimized digital campaigns for clients.

Own end-to-end programmatic campaigns across display, mobile, search, social, and video.
Must-have: 5+ years in paid media with multiple channels and team management.
Standout: Lead analysts and craft cross-channel insights for holistic plans.

Serve as an expert with media trading platforms and analytics tools across multiple digital channels as a leader on the Strategy & Activation team, which includes display, mobile, search (Google, Yahoo!/Bing), social (Facebook, Twitter) and online video (Hulu, YouTube), among others
Manage 5-10 Analysts, Senior Analysts, and Managers responsible for building, executing, and optimizing programmatic campaigns
Lead your team through development of granular and innovative campaigns
Launch and actively optimize campaigns across trading platforms, ensuring your team is meeting client goals
Act as subject matter expert internally and with client contacts
Partner with internal stakeholders to develop and communicate campaign insights and create holistic cross-channel media plans
Codify and share best practices across teams

5-8+ years of deep digital optimization experience with multiple paid media channels (e.g., Google AdWords, DSP/Display Trading, Facebook Ads, LinkedIn Ads, PMDs, etc.)
Experience managing 3 or more direct reports
Dynamic communication and presentation skills
Proven ability to think creatively about challenging analytic problems
Ability to self-manage, juggle multiple priorities and pay close attention to details
Ability to contribute to a fast-paced, entrepreneurial, innovative, collaborative, team-based environment
Strong analytical skills, and comfort with MS Excel, data analysis and internet technologies
Bachelor's degree with major or minor in a quantitative discipline (e.g., Mathematics, Economics, Engineering, Statistics, Physics, etc.)