Associate Director, Paid Search

Southfield, MI (On-site)

Salary Not AvailableDirector/Executive9+ years expFull time

Posted 4 months ago

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Job Summary

Drive paid search growth across Google Ads and Microsoft Ads with hands-on management, budgeting, and strategic client guidance.

  • Own performance across multiple paid search accounts and campaigns, including structure and optimization
  • Must-have: 6–9 years of hands-on paid search experience across Google Ads and Microsoft Ads
  • Standout: Mentoring junior team members and delivering client-ready recommendations

Job Description

Drive paid search growth across Google Ads and Microsoft Ads with hands-on management, budgeting, and strategic client guidance.

  • Own performance across multiple paid search accounts and campaigns, including structure and optimization
  • Stay hands-on: build, optimize, and troubleshoot campaigns across Search, Shopping, and PMax
  • Manage budgets, pacing, and performance against KPIs (ROAS, CPA, revenue)
  • Identify growth opportunities across brand and non-brand (keywords, structure, bidding, feeds)
  • Create and present clear performance updates and strategic recommendations to clients
  • Build and maintain forecasting models for budget and revenue planning
  • Lead testing (bidding, creatives, audiences, landing pages) with clear hypotheses and learnings
  • Partner with SEO, Paid Social, and Analytics teams on full-funnel strategy
  • Mentor junior team members and review work for quality and accuracy
  • Work with engine reps to unlock betas and performance insights
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Doner

Allow us to introduce ourselves. Doner is a collective of left and right brains alike who come together for creative good. We’re a full-service agency with offices in L.A., Detroit, and the East Coast. From strategy to creative, we have a spirit of scrappiness that asks, ā€œWhat If?ā€ And with over 80 years of heritage and forward-thinking, we have the skill to pull it off.

Founded in 1937
Southfield, Michigan, US
823 employees (235 in marketing)

Traffic Signals

Monthly Visitors
6.5K
Traffic Source Mix
Search
35.7%
Direct
48.9%
Referral
6.8%
Social
7.3%
Paid
1.2%

Headcount Trend

Current headcount: ~863

Marketing Team

Marketing Team Size
113 (13% of company)

Recent News