Responsibilities

• Practice Leadership: Oversee and grow the Paid Media and Analytics practices, ensuring consistent quality, methodology, and innovation across both disciplines.
• Client Strategy & Counsel: Serve as a senior strategic partner for clients across all industries, translating business objectives into integrated paid media and measurement plans.
• Campaign Management: Lead the strategy, planning, and oversight of paid media campaigns across platforms (Meta, TikTok, X, Reddit, Google, programmatic, and others), ensuring strong performance against KPIs.
• Analytics & Measurement: Develop and implement analytics frameworks, attribution models, and reporting infrastructure that connect activity to business outcomes for clients.
• Team Leadership: Manage, mentor, and develop a team of direct reports, providing performance feedback, growth opportunities, and clear expectations.
• Business Development: Identify growth opportunities within existing accounts, support new business efforts, and contribute to the strategic direction of both practices.

Requirements

• 7+ years of experience in paid media, analytics, performance marketing, or related disciplines; agency experience strongly preferred
• Demonstrated expertise across major paid media platforms (Meta, TikTok, X, Google, programmatic, etc.) and analytics tools (GA4, Looker, Tableau, or equivalents)
• Proven track record managing paid media and measurement programs across multiple industries
• Experience managing and developing direct reports
• Strong analytical and storytelling skills with the ability to translate complex data into clear narratives for non-technical stakeholders
• Familiarity with attribution methodologies, A/B testing frameworks, and full-funnel measurement
• Collaborative, proactive, and comfortable working in a fast-paced, high-accountability environment
• Bachelor's degree preferred, but not required with relevant experience

Benefits

• Total Compensation: $122,000 per year
• *Compensation includes base salary plus bonuses.
• Profit share eligibility
• 401(k) company contribution
• Paid family leave
• Healthcare, vision and dental insurance
• Unlimited PTO
• Pre-Tax Commuter Benefit options
• Hybrid work environment
• Open, collaborative office space designed for both collaboration and focused work