Associate Director, Marketing, Out of Print (Hybrid)

New York City, NY (Hybrid)

$83K/yr – $93K/yrSenior Level5+ years expFull time

Posted 10 days ago

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Job Description

Responsibilities

  • Creating marketing strategies, priorities, and plans for Out of Print product lines and licenses
  • Collaborating with and managing team of designer/photo marketers and social media staff to execute plans
  • Reviewing sales materials and working with product and acquisitions staff to ensure that products are positioned to best maximize sales opportunities and merchandising
  • Liaising between sales and collaborating with Director of Merchandise to set agendas, and prepare presentations for seasonal sales meetings, as well as spearheading follow-up on action items
  • Managing staff who handles ensuring that all sales assets and materials – sell sheets, mockups, platform slides, etc. are available for reps for sales calls
  • Working closely with consumer insights, sales directors, and publishing to highlight backlist opportunities and strategizing on how to best drive account marketing and consumer awareness

Requirements

  • 5–7 years of experience developing, managing, and executing integrated marketing campaigns, with a proven ability to collaborate effectively across sales, creative, product development, and other cross-functional teams, and partnering with external collaborators, licensors, agencies, and strategic partners to bring initiatives from concept through execution and achieve business goals.
  • People management experience
  • Exceptional attention to detail, the ability to prioritize, and strong follow-up skills
  • Excellent organizational skills and ability to multitask
  • Strong communication skills, both verbal & written
  • Proven ability to create strong, integrated campaigns including paid media and social media strategies
  • Ability to thrive in a dynamic environment and effectively problem solve
  • Collaborative-minded with the inclination to build strong relationships across departments
  • Solutions-focused when met with challenges and can comfortably adapt to changes
  • Avid reader and pop culture minded individual who keeps up with trends and has an abiding interest in book & reading lifestyle

Benefits

  • Full-time employees are eligible for our comprehensive benefits program. Our range of benefits include, but are not limited to, Medical/Prescription drug insurance, Dental, Vision, Health Care/Dependent Care Flexible Spending Account, Health Savings Account, Pre-Tax and Roth 401(k), Short and Long-Term Disability Insurance, Life/AD&D Insurance, Commuter Benefits, Student Loan Repayment Program, Educational Assistance & generous paid time off.
Penguin Random House logo

Penguin Random House

3.8 Glassdoor

Our mission is to ignite a universal passion for reading by creating books for everyone. We believe that books, and the stories and ideas they hold, have the unique capacity to connect us, change us, and carry us toward a better future for generations to come.Penguin Random House, the world’s largest trade book publisher, employs more than 11,000 people globally. With more than 300 imprints and brands on six continents, Penguin Random House comprises adult and children’s fiction and nonfiction print and digital English- German- and Spanish-language trade book publishing businesses in more than 20 countries worldwide. With over 16,000 new titles, and more than 700 million print, audio and eBooks sold annually, Penguin Random House’s publishing lists include more than 80 Nobel Prize laureates and hundreds of the world’s most widely read authors.Penguin Random House was formed on July 1, 2013, upon the completion of an agreement between Bertelsmann and Pearson to merge their respective trade publishing companies. As of April 1, 2020, Bertelsmann is full owner of the company. Visit http://global.penguinrandomhouse.com/

Founded in 2013
New York, New York, USA
9.6K employees (5,098 in marketing)
67% recommend to a friend
83% CEO approval

Traffic Signals

Monthly Visitors
4.3M
Monthly Google Ads Budget
$16.1K
Traffic Source Mix
Search
47.1%
Direct
36.5%
Referral
12.8%
Social
2.8%
Paid
0.6%

Headcount Trend

Current headcount: ~9.7K

Marketing Team

Marketing Team Size
4,181 (43% of company)
Marketing Roles Posted (Last 30 Days)
2

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