Associate Director, Growth Analytics at Omnicom Media | New York City, NY | $110K/yr – $140K/yr

Omnicom Media

Associate Director, Growth Analytics

New York City, NY (On-site)

$110K/yr – $140K/yrSenior Level5+ years expFull time

Posted 2 months ago

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Job Summary

Own client analytics engagements by shaping measurement plans, delivering data-driven recommendations, and guiding junior staff while collaborating across Strategy, Design, and Partnerships to keep outcomes data-informed.

Client-facing measurement: develop plans, present insights, and advocate data-driven decisions.
Cross-functional collaboration: align analytics with Strategy, Communications Design, and Partnerships to ensure a unified data approach.
Team development: mentor juniors in storytelling and narrative to turn data into compelling client narratives.

Job Description

Development of client-specific measurement plans
Manage the outputs of day-to-day requirements and workflow of the client as it relates to analytics
Responsible for presentation to client, with support from your team, with focus on recommendations and actionable insights
Keep client apprised of emerging measurement methodologies such as digital optimization and cross channel attribution.
Help guide junior members on story-board/narrative to provide rich insights
Proactively collaborate internally across Initiative crafts to ensure a data-oriented approach to Strategy, Communications Design and Partnerships.
Work with Client Advice & Management to identify opportunities to better support client needs

5+ years of experience in marketing or digital analytics, primarily website performance
Strong knowledge of digital marketing technologies, including ad servers, site-traffic partners, ad verification, etc.
Strong understanding of paid media landscape and being able to articulate a clear POV of how different media channels can be used effectively to tell a data-oriented story
Ability to communicate complex concepts at varying levels (from superficial to detailed) to suit the audience
Mediabrands does not require candidates to have a college degree
Knowledge of SQL a plus
Ability to proactively drive the business forward (i.e. being able to take the initiative rather than rely on direction)
Ability to delegate and oversee direct reports
Proven ability to develop and maintain strong professional relationships with clients, colleagues and vendors
Excellent written, verbal communication and presentation skills

Knowledge of SQL a plus
Ability to proactively drive the business forward (i.e. being able to take the initiative rather than rely on direction)
Ability to delegate and oversee direct reports
Proven ability to develop and maintain strong professional relationships with clients, colleagues and vendors
Excellent written, verbal communication and presentation skills
Strong time-management and organizational skills
Proven problem solving ability
Ability to work successfully within a team, handling multiple projects and meeting tight deadlines under pressure
Experience with the following industry tools a plus: Syndicated Consumer (e.g. Simmons, MRI), Syndicated Sales (e.g. IRI, Nielsen), Media Consumption (e.g. N-Power, Arbitron, ComScore), Paid Media Monitoring (e.g. Kantar, AdViews), Social Media Monitoring (e.g. NetBase, Sysomos), 1st Party (e.g. CRM), 3rd Party (e.g. Blue Kai), Digital Ad Server (e.g. DART, Atlas, Mediamind) & Site Served, and/or Website Analytics (e.g. Omniture, Web Trends)

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family.

Omnicom Media

3.5 Glassdoor

Omnicom Media, the media services division of Omnicom Group Inc., designs ecosystems for growth. Powered by the Omni Intelligence Platform, Omnicom Media connects best-in-class capabilities that enable our full-service media agencies OMD, Initiative, PHD, UM, Hearts & Science and Mediahub to deliver more relevant and actionable consumer experiences, more productive and proactive client experiences, and more collaborative and rewarding talent experiences for the more than 40,000 people serving the world’s leading brands in Omnicom Media agencies around the globe.

Founded in 1996

New York, Iowa, USA

14K employees (3,943 in marketing)

www.omnicommedia.com

60% recommend to a friend

74% CEO approval