Associate Director, Digital Marketing

Nashville, TN (On-site)

Salary Not AvailableMid Level5+ years expFull time

Posted 3 months ago

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Job Summary

Drive creative digital marketing campaigns for rap artists, managing goals, timelines, activations, and multi‑platform content.

  • Own end-to-end digital campaigns for rap artists, from concept to execution.
  • Must-have: 5+ years leading digital campaigns for rap artists (label experience preferred).
  • Standout: Deep knowledge of modern rap scene and history informing strategy.

Job Description

Responsibilities

  • Responsible for setting goals for our artists/projects, and building out timelines, content and activations meant to achieve those goals.
  • Secure artist and partner buy-in and execute across all ideas and activations.
  • Oversee social and platform optimization and delivery logistics.
  • Collaborate in brainstorms to deliver custom and creative digital marketing ideas for each artist, presenting them to the artists’ teams and executing the campaigns. Ideas will come from knowledge of music culture, key brands, influencers and out-of-the-box thinking.
  • In addition to the high-level creative ideas, you will also be responsible for multiple social accounts with millions of followers and for their activity and growth. You will need to deliver next level creative both commissioned and designed in-house, content ranging from custom videos to Snapchat lenses to memes and more

Requirements

  • Must have at least 5 years of experience running point on digital campaign for rap artists & projects (label experience preferred).
  • A deep and thorough knowledge of the modern rap genre/scene with a firm understanding of the history that lead to today’s market.
  • Experience in working with staff from social platforms and music streaming sites preferred.
  • The job entails both normal business hours as well as other music events at night.
  • Our team is ultra-inclusive and we’re looking for open-minded and passionate music fans who collaborate well and bring a positive energy to any task that comes their way.

Benefits

  • You join an inclusive, collaborative and global community where you have the opportunity to channel your passion every day
  • A modern office environment designed to foster productivity, creativity, and teamwork empowering you to bring your best
  • An attractive and comprehensive benefits package including medical, dental, vision, life & disability coverage, and 401K + employer matching
  • Voluntary benefits like company-paid identity theft protection and resources for pets, mental health and meditation resources, industry-leading fertility coverage, fully paid leave for childbirth or bonding, fully paid leave for caregivers, programs for loved ones with developmental disabilities and neurodiversity, subsidized back-up child and elder care, and reimbursement for adoption, surrogacy, tuition, and student loans
  • Investment in your professional growth and development enabling you to thrive in our vibrant community.
  • The space to accelerate progress, positively disrupt, and create what happens next
  • Time off for a winter recess

Marketing Team

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