Responsibilities

• Understands Razorfish data capabilities and how data fits into a client's overall strategy
• Understands the breadth of data services and crafts
• Able to lead cross-capability projects and build close relationships with other disciplines
• Able to identify appropriate data SME to leverage when needed
• Able to systematically identify key issues and objectives to prioritize for internal and client needs and gain necessary buy-in
• Shows thought leadership in bringing new, innovative, or different methods of elevating a client’s 1) marketing goals or 2) data sophistication and maturity. An Associate Director will be able to synthesize new learnings across teams that may help augment or pivot current strategies.
• Understands how frameworks and analyses drive overall client business strategy
• Effectively able to guide strategy and issue resolution using clear, thoughtful communication
• Commands client audiences and turns presentations into a constructive dialogue
• Considered a compelling, organized, and energetic presenter
• Cultivates discussion on a broad base of topics and promotes junior team members to speak up appropriately
• Frequently leads internal and client discussions, showing ability to pivot as needed
• Able to structure and prepare well written, logical sections of different styles of deliverables without guidance
• Uses clear, concise writing to communicate a compelling story
• Able to synthesize complex analytical approaches / findings articulately and concisely
• Seen as a key client partner by junior clients
• Helps clients see beyond current projects to longer-term opportunities
• Proactively keeps the client 'in the loop' on industry trends and recommends projects based on those trends
• Displays professional, articulate, and mature presence in all aspects of client relationship building
• Understands how to document and respond to client feedback and recognizes when to escalate issues or push back on a client

Requirements

• 7+ years of experience in data science, advanced analytics, or related roles
• Proven experience with site analytic tools, such as Adobe Analytics, Google Analytics, etc.
• Fluency with online media infrastructure through Google Campaign Manager 360, including post-click analyses through both floodlight tagging and query string parameter tracking.
• Strong data organization, with experience creating and managing complex taxonomies
• Expert-level experience with data transformation through Tableau and Microsoft Excel.
• Strong communication, presentation, and data storytelling skills

Benefits

• Paid Family Care for parents and caregivers for 12 weeks or more
• Monetary assistance and support for Adoption, Surrogacy and Fertility
• Monetary assistance and support for pet adoption
• Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
• Tuition Assistance
• Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
• Matching Gifts programs
• Flexible working arrangements
• ‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
• Business Resource Groups that support multiple affinities and alliances