Responsibilities

• Acting as a key partner for the client and internal teams by implementing conceptual data frameworks and developing effective marketing strategies
• Expanding client work, including building recommended approaches and scope
• Evaluating new online and offline data opportunities in the form of new sources, new technology, client priorities, partnership, etc.
• Partnering with retail media clients and retailer ecosystems to develop data-driven strategies that drive commerce outcomes and support retail media investment decisions.
• Fostering creative thinking around how we use data, and how we could use data to solve unique business challenges in support of all marketing activities (Media, Creative, CRM, and eCommerce), with a particular focus on retail media and commerce initiatives.
• Managing efficient execution of projects, including the implementation of best practices
• Building a collaborative team environment, including participation in department-wide training efforts and fostering employee career growth

Requirements

• 7-9 years of experience in analytics or strategy with an advertising agency, management consulting company, or ad tech company
• Strong client relationship and communication skills, with experience managing multiple projects across teams
• Experience managing a team
• Strong analytical, critical thinking, and problem solving skills
• Experience with modern statistical learning methods (regression techniques, classification models, supervised and unsupervised learning, etc.)
• Knowledge of digital data technologies (DMPs, Google Analytics, digital pixel tracking, site tagging, etc.)
• Experience supporting retail media initiatives and/or working directly with retailers or retail media networks is strongly preferred
• General knowledge of or direct experience with the media industry or CRM platforms are a plus
• A four-year college degree; advanced degree is a plus
• The ability to thrive in a fast-paced and deadline-driven environment

Preferred

• Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALL·E, Midjourney) is a plus

Benefits

• medical coverage
• dental
• vision
• disability
• 401K
• parenal and family care leave
• family forming assistance
• tuition reimbursement
• flexible time off