Associate Director, Copywriting (Always-on Social)

New York City, NY (Remote)

$123K/yr – $160K/yrSenior Level5+ years expFull time

Posted 8 days ago

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Job Summary

Own and elevate the creative copy direction across major accounts while guiding a multidisciplinary team to craft platform-first, performance-driven content that ties to business KPIs.

  • Own the creative standard for copy across major accounts
  • Lead and mentor a team of copywriters to develop voices and craft
  • Collaborate with strategy to translate insights into compelling social concepts

Job Description

Responsibilities

  • Set the creative standard for copy across major accounts, ensuring excellence and innovation in every output.
  • Develop compelling creative concepts that break patterns and drive impact against clients’ business objectives.
  • Write long-form and short-form content that drives conversion and brand loyalty. Present work in clear and convincing decks that make it easy for clients to say “yes”.
  • Work closely with the strategy team to inform briefs and provide insights to inform best-in-class social creative concepts.
  • Shape and pitch convincing presentations through storytelling with strategic and audience insights.
  • Work in an always-on, agile environment and create connections between social and cultural trends and brand products.
  • Author creator concepts and briefs that lead to compelling on-brand, platform-first creator content.
  • Share POVs and perspectives that shape the long-term creative vision for an account.
  • Lead creative workshops to define brand narratives and creative territories.
  • Proactively share knowledge and insights with the wider creative team.

Requirements

  • 5–7 years of experience with a focus on digital-first copywriting.
  • An exceptional portfolio featuring work that spans performance creative, always-on social, and 360 campaigns for major brands.
  • Advanced strategic thinking and the ability to link creative output to business KPIs.
  • Strong leadership skills and the ability to inspire a team of diverse creatives.
  • A deep understanding of digital-first copywriting and how technology influences content consumption.

Benefits

  • Healthcare, Dental, and Vision coverage
  • 401k plan, plus matching
  • PTO
  • Paid Company Holidays
  • Parental Leave
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DEPT®

DEPT® is a Growth Invention company built to help the world’s most ambitious brands grow faster. Operating at the intersection of technology and marketing, our 4,000+ specialists deliver growth invention across Brand & Media, Experience, Commerce, CRM, and Technology & Data. We’re 50|50 tech and marketing, partner-led, and first to move. Clients include Google, Lufthansa, Coach, eBay, and OpenAI. Certified B Corp and Climate Neutral since 2021.

Founded in 2016
Amsterdam, North Holland, NLD
4.5K employees (1,449 in marketing)