Responsibilities

• Lead affiliate strategy and day-to-day execution across a portfolio of client accounts, with a focus on driving revenue, efficiency, and long-term program growth
• Build and grow strategic relationships with affiliate networks, publishers, creators, technology partners, and key vendors
• Identify, recruit, and activate new affiliate partners across content, editorial, loyalty, influencer, coupon, sub-affiliate, and brand-to-brand channels
• Develop account growth plans, testing roadmaps, and partnership strategies designed to improve performance and unlock new scale
• Manage and mentor affiliate team members, helping elevate the quality of work, strategic thinking, and account leadership across the team
• Monitor campaign performance and analyze data to identify trends, optimization opportunities, and risks across KPIs such as revenue, ROAS, CPA, AOV, and new customer growth
• Lead ongoing budget allocation, commission strategy, promotional planning, and partner investment decisions based on performance and incrementality
• Confidently present affiliate strategies, performance updates, test results, and growth opportunities to clients and senior internal stakeholders
• Partner cross-functionally with paid media, analytics, creative, legal, and account teams to ensure affiliate programs are integrated into broader marketing strategies
• Oversee campaign launches and program maintenance, including tracking setup, pixel implementation, partner onboarding, creative updates, suppression lists, and technical troubleshooting
• Manage day-to-day communication with affiliate partners and clients, resolving issues quickly and ensuring seamless execution
• Stay current on affiliate, creator, and commerce trends to proactively bring new ideas, partnership models, and channel innovation to clients

Requirements

• 4+ years of affiliate marketing experience, ideally within an agency, publisher, network, or performance-driven marketing environment
• Proven experience developing and scaling affiliate strategies that drive measurable business results
• Hands-on experience with affiliate platforms such as Impact, CJ, Rakuten, Awin, Partnerize, or similar
• Strong understanding of publisher models, affiliate economics, attribution, incrementality, and commission strategy
• Strong analytical skills with the ability to interpret performance data, identify insights, and translate them into actionable recommendations
• Advanced proficiency in Excel and/or Google Sheets for reporting, forecasting, pacing, and performance analysis
• Strong communication and presentation skills, with the ability to speak confidently to both clients and internal leadership
• Proven ability to manage multiple priorities, balance strategic and tactical work, and thrive in a fast-paced environment
• A proactive, solution-oriented mindset and a strong instinct for partnership development, negotiation, and growth opportunities
• Strong attention to detail and operational discipline, especially across tracking, partner setup, and campaign execution
• A collaborative leadership style, positive attitude, and genuine enthusiasm for building great work with a great team

Preferred

• Experience managing creator, influencer, or content commerce partnerships through platforms such as LTK, Mavely, MagicLinks, or YouTube Shopping Affiliate
• Familiarity with customer referral, ambassador, or advocate marketing programs
• Experience building or scaling affiliate programs from the ground up
• Working knowledge of paid media channels such as Google, Meta, TikTok, or programmatic, and how they intersect with affiliate strategy
• Experience presenting to senior clients or executive stakeholders and simplifying complex performance data into clear business implications

Benefits

• Family - It comes first, on every list. Tombras has been family-run since day 1, we strive to facilitate a family-oriented environment rooted in supporting one another.
• Dog-friendly offices
• Flexible PTO
• Generous parental leave for primary and non-primary caregivers
• Medical (PPO or High Deductible option) for employee + dependents
• 401(k) Participation
• Employer-paid Dental & Vision
• A company culture of promotions from within and an atmosphere allowing for varied and rapid career development.