Associate Creative Director-Copy

New York City, NY (Hybrid)

$75K/yr – $180K/yrMid Level7+ years expFull time

Posted 2 months ago

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Job Summary

Own bold brand storytelling across Ford campaigns, turning big ideas into multi‑channel copy and experiences, with clear rationale and a voice that travels across platforms.

  • Storytelling and Copy: Write across campaign platforms, scripts, digital experiences, and social to a consistent brand voice.
  • Collaborative Campaigns: Partner with ACD Art and cross‑discipline teams to deliver integrated campaigns with business impact.
  • Client Facing: Build trusted relationships with partners and present ideas and strategy confidently.

Job Description

Responsibilities
  • Big idea thinking: Drive conceptually bold, strategically grounded ideas across Ford's portfolio, shaping narratives that elevate the brand and resonate with diverse audiences.
  • Write: Develop clear, compelling copy across channels—including campaign platforms, scripts, digital experiences, and social—ensuring a consistent and distinctive voice.
  • Collaborate: Partner with ACD Art and cross‑discipline teams to create and execute integrated campaigns that deliver on both creative excellence and business impact.
  • Client Facing: Build trusted relationships with Ford partners and confidently present work, articulating both the creative idea and its strategic foundation.
Requirements
  • Minimum 7 years of agency experience in copywriting or creative roles.
  • A portfolio showcasing big ideas, strong conceptual thinking, and integrated campaigns across multiple channels. Expertise in writing across formats, including campaign platforms, scripts, digital, social, and experiential. Strong understanding of storytelling, tone of voice, and brand building.
  • Ability to manage multiple workstreams and deliver high‑quality work under tight timelines.
  • Automotive experience preferred.
Benefits
  • We offer a competitive benefits package, click WPP Benefits for more details.
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VML

3.5 Glassdoor

VML is a global powerhouse born from the unification of Wunderman Thompson and VMLY&R — two of the world's most powerful and accomplished creative agencies with complementary capabilities and geographic strengths. We have an industry-unique opportunity to provide our client partners with a fully integrated offering across brand experience, customer experience and commerce practices — powered by deep data and technology experience. For more information, visit www.vml.com.

Founded in 2024
New York, New York, US
33K employees (8,368 in marketing)
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