Associate Creative Director (Copy)

Gainesville, FL (Hybrid)

$80K/yr – $120K/yrSenior Level10+ years expFull time

Posted 3 weeks ago

Job Description

Responsibilities

  • Partner with the Creative Director to develop the creative vision and direction for client work
  • Lead the copy and messaging direction for integrated campaigns, brand initiatives, digital experiences, and other creative projects
  • Translate strategic briefs and client objectives into compelling creative concepts
  • Help set the creative standard for work across assigned accounts
  • Present creative concepts and recommendations to clients and internal stakeholders
  • Provide clear, constructive feedback to copywriters and other creative team members
  • Mentor and develop junior and mid-level creative talent
  • Develop big ideas, campaign concepts, messaging platforms, taglines, headlines, scripts, and other creative concepts
  • Write and edit high-quality copy across digital, print, social, video, email, web, and other channels
  • Turn complex ideas into clear, engaging, and memorable messaging

Requirements

  • 10-15+ years of professional copywriting experience, preferably within an advertising, marketing, communications, or agency environment
  • Proven experience developing and leading creative concepts and campaigns
  • Exceptional writing, editing, and storytelling skills
  • Strong portfolio demonstrating conceptual thinking and high-quality copy across multiple mediums
  • Experience presenting creative work to clients and internal stakeholders
  • Demonstrated ability to give and receive thoughtful, constructive creative feedback
  • Experience mentoring or managing other creative team members
  • Strong understanding of brand strategy, messaging, and integrated marketing
  • Excellent verbal and written communication skills
  • Strong organizational and time management skills

Preferred

  • You have experience in higher education, healthcare, financial services, or professional services
  • You have experience developing brand voice and messaging systems
  • You have experience writing for video, social, digital campaigns, and emerging platforms
  • You have experience with UX writing or content strategy
  • You are confident integrating AI into your creative workflow while maintaining quality and originality
  • You have experience working on pitches and new business presentations
  • You have direct team management experience or line management experience, including hiring, coaching, developing, and managing the performance of creative team members
  • You have experience managing client relationships, accounts, or day-to-day client partnerships
  • You have experience selling creative work - including pitching creative concepts, capabilities, or agency services to prospective or existing clients

Benefits

  • Medical, dental, and vision coverage, with Frankel contributing toward the cost of your plan
  • 401(k) with a match, eligible after your first work anniversary
  • 15 days of PTO in year one, moving to our flexible Responsible Time Off plan after that
  • Holiday Break Days in November and December
  • Paid parental leave and a free Employee Assistance Program
  • A hybrid, collaborative culture with an open-door policy - we want to hear your ideas, not just your deliverables
Frankel logo

Frankel

We take the time to understand your brand, your business, and your customers: their needs, challenges, and motivations. Then we dig deeper: exploring overlooked spaces and fresh perspectives to uncover the big ideas that drive growth. We draw on research, media expertise, and the diverse experience of our team, but our greatest asset remains what has always set us apart: creativity.At Frankel, every client engagement is led by senior-level talent. You get direct access to experienced strategists and creative leaders who know how to translate insights into action. That means faster decision-making, sharper ideas, and solutions built to perform.We create advertising and campaigns that connect simply, clearly, and memorably. Work that audiences enjoy, remember, and act on. It starts with truly knowing who your audience is, what’s shaping their world, and what unique value your brand can deliver to capture their attention.In today’s cluttered media landscape, our ideas break through. From startups to global brands, we’ve helped clients grow awareness, inspire loyalty, and improve their bottom line. Sometimes that means working inside the box, sometimes outside of it, and often, standing on top of it.Why us? Because we pair senior-level expertise with diverse experience, unmatched service, and exceptional creative. Most importantly, we deliver what matters most to your business: measurable results.

Founded in 2005
Gainesville, Florida, USA
40 employees (20 in marketing)

Salaries

Posted range

$80K/yr – $120K/yr

Taken straight from the job posting.

See all Frankel salaries

Marketing Team

Marketing Team Size
10 (25% of company)
Marketing Roles Posted (Last 30 Days)
2

Traffic Signals

Monthly Visitors
928
Traffic Source Mix
Search
17.2%
Direct
53.7%
Referral
16.7%
Social
11.2%
Paid
1.1%

Headcount Trend

Current headcount: ~40
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Associate Creative Director (Copy)

Frankel · Gainesville, FL · Hybrid