Associate, Business Development and Marketing Programs

San Francisco, CA (Hybrid)

$72K/yr – $84K/yrEntry Level2+ years expFull time

Posted 1 day ago

Job Description

Responsibilities

  • Salesforce Support: Help maintain accurate prospect records, COI relationships, pipeline stages, and activity notes across the BD and Marketing teams.
  • Pipeline Tracking: Update BD pipeline reports on a regular cadence, track stage progression, and flag items that may need review or follow-up.
  • COI Relationship Data: Help maintain LNW's Professional & COI database, including relationship owners, engagement history, referral activity, and outreach notes.
  • Planning Support: Help coordinate BD-Marketing planning sessions, including agendas, action items, shared calendars, and follow-up notes.
  • Shared Activity Calendar: Maintain visibility and available metrics/insights across LNW client and COI events, external networking events, Marketing content calendar, and external public relations.
  • Request Coordination: Help route advisor and Marketing requests, approvals, and deliverables so work moves efficiently between teams.
  • Prospect Research: Conduct background research on new prospects and referrals, compiling professional profiles, network connections, and relevant context to prepare advisors for first meetings.
  • COI Research: Research Centers of Influence and summarize relevant background information to support outreach planning and relationship tracking.
  • Sponsorship and Partnership Support: Assist with logistics, tracking, and follow-up for sponsorships and partnerships that support business development priorities.
  • BD & Marketing Library: Help organize and maintain LNW's library of BD and marketing materials, including pitch decks, capability one-pagers, tailored decks, and other key outreach collateral.

Requirements

  • 0-2 years of experience in business development, marketing, client service, operations, or administrative support; financial services or professional services experience is a plus.
  • Strong attention to detail and comfort maintaining accurate information in systems such as Salesforce or another CRM.
  • Strong organizational skills and ability to manage multiple tasks, deadlines, and stakeholders.
  • Clear written communication skills, including comfort drafting professional emails, meeting notes, brief summaries, and basic reports.
  • Comfort working with data, spreadsheets, and recurring reports; ability to identify inconsistencies and ask good questions.
  • Proficiency with Microsoft Office; familiarity with Salesforce, Marketo, or similar tools is a plus.
  • Professionalism and discretion when working with sensitive client, prospect, and firm information.
  • Curiosity about business development, marketing, and relationship management in wealth management.
  • Bachelor's degree preferred or equivalent relevant experience.

Benefits

  • We offer excellent benefits including medical, dental, and vision coverage; generous time off (including a sabbatical program after 10 years); flexible spending plans for health care, transportation, and dependent care; 401(k) plan, educational reimbursements, and more.
Laird Norton Wetherby logo

Laird Norton Wetherby

Laird Norton Wetherby (LNW) serves exceptional families and individuals seeking to activate the full potential of their wealth. To help turn lifelong ambitions and multigenerational aspirations into reality, LNW brings to each client relationship a high level of care combined with deep expertise in wealth planning, investment management and trust services. Offering both RIA (Registered Investment Advisor) and trust services, LNW is committed to providing clients with unbiased, independent guidance and solutions. LNW has offices in Seattle, San Francisco, New York, Los Angeles and Philadelphia, as well as an affiliated trust company in South Dakota, empowering clients across the U.S. and around the world.LNW is owned by employees and majority owned by Laird Norton Company, one of the longest-sustained family enterprises in the United States.

Founded in 1967
Seattle, Washington, USA
169 employees

Salaries

Posted range

$72K/yr – $84K/yr

Taken straight from the job posting.

See all Laird Norton Wetherby salaries

Marketing Team

Median Tenure
2.8 years
Marketing Roles Posted (Last 30 Days)
2

Traffic Signals

Monthly Visitors
8.5K
Monthly Google Ads Budget
$6.3K
Traffic Source Mix
Search
27.7%
Direct
48.8%
Referral
6.3%
Social
15.6%
Paid
1.5%

Headcount Trend

Current headcount: ~169
Laird Norton Wetherby logo

Associate, Business Development and Marketing Programs

Laird Norton Wetherby · San Francisco, CA · Hybrid