Responsibilities

• Assist in the execution of the brand’s integrated marketing plan, ensuring consistency with brand strategy and brand communication plan.
• Work with the SBM and Licensing Director to support the relationships with Licensors, develop partnerships with licensees, and report on business results. Be accountable for the execution of specific brand activities (e.g. consumer and trade promotion activities, social media, Cause Marketing, Event Marketing, Artwork, MSE Management, etc.).
• Lead operations in the launch of new products, product upgrades, and new packaging alongside a cross-functional team.
• Assist in developing brand strategies to drive brand growth in a growing category.
• Co-Lead the day-to-day operational activities, including forecasting, monthly health of business reporting, and brand financial plans
• Assist in developing presentations internally and externally to customers across all classes of trade.
• Develop in-depth understanding and become a “Category Expert” with a strong understanding of the competitive environment in which our brands compete.

Requirements

• BA/BS required; MBA strongly preferred.
• 3+ years in Marketing (CPG, OTC, Cosmetics).
• Excellent analytical skills and experience with category analysis and forecasting.
• Familiarity with common consumer marketing research tools and techniques such as Nielsen or IRI data.
• Strong project management skills and communication skills (written, verbal, presentation, and interpersonal).
• Problem solving/ solution-oriented mindset.

Preferred

• MBA strongly preferred.

Benefits

• As a Church & Dwight US employee, you (and eligible dependents, as applicable) will have access to medical, dental, vision, basic life insurance, paid vacation and sick time, and Paid Parental Leave. U.S. employees are entitled to paid holidays, floating holidays, and vacation days starting in their first year of employment depending on hire date. You are also able to participate in our 401k retirement plan (with company match and profit-sharing) and Discounted Employee Stock Purchase Plan.