Associate Brand Manager, Seasonal

Chicago, IL (Hybrid)

$80K/yr – $112K/yrMid Level3+ years expFull time

Posted 4 weeks ago

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Job Summary

Own and execute brand strategy and portfolio plan, lead opportunity assessments with cross-functional teams, and drive profitability and demand planning with marketing and sales alignment.

  • Own growth opportunities with R&D and Consumer Insights
  • Coordinate portfolio profitability and forecasting
  • Align sales messaging with channel and category management

Job Description

Responsibilities

  • Contribute to the development and deployment of the short-term and long-term brand strategy.
  • Assist in development and execution of multi-year portfolio plan by providing appropriate category/consumer/competitive insights and analyses, and by managing key issues and projects in support of business objectives.
  • Identify, evaluate and prioritize growth opportunities in partnership with R&D / Consumer Insights, and lead Commercial team in assessing opportunity feasibility and developing go-to-market launch plan.
  • Manage portfolio profitability, including assortment optimization, demand forecasting, inventory management, business case assessment and monthly performance reporting.
  • Partner with Channel Marketing and Category management teams to ensure Sales efforts aligned with overall portfolio strategy, including creation of selling stories and communication / release of sales-related materials to field team.
  • Participate in planning and execution of select shopper and consumer marketing campaigns and activities.

Requirements

  • Bachelor's degree, or equivalent experience
  • 3+ years of marketing experience at a US Consumer Goods organization
  • Proficiency with Microsoft Office
  • Strong project management skills: Ability to multi-task and to leverage peer influence to drive projects to on-time completion
  • Strong oral/written communication skills
  • Strong analytical ability
  • Strong creative & problem solving ability
  • Ability to learn quickly, with agility
  • Comfort working independently & with ambiguity
  • Desire to operate in fast-paced, hands-on environment

Preferred

  • MBA preferred (in general management or marketing)
  • Proficiency with IRI or Nielsen a plus
  • Proficiency with SAP a plus

Benefits

  • At Ferrara, we're proud to support our employees with comprehensive benefits that enhance health, financial wellness, and include paid time off (PTO). Eligible employees may also receive an annual bonus based on company performance. Learn more about our benefits at https://flimp.live/Ferrara-Benefits-Resource-Center
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Ferrara

For generations, Ferrara has created sugar confections that enable moments of sweetness, celebration, and connection for candy lovers. Today, Ferrara is the #1 sugar confectioner in the U.S. with global sales in more than 60 countries. Ferrara boasts a passionate team of over 9,400 employees around the world who deliver and create hundreds of iconic and beloved products. A career at Ferrara means you’re an integral member of a wider community. Ferrara Group is a part of a global family of distinct yet connected companies united by a passion for quality, innovation and delight.In the U.S., more than 91 million households annually enjoy our popular brands like NERDS®, Brach’s®, Jelly Belly®, SweeTARTS®, Laffy Taffy®, and Trolli®. In Brazil, Dori has become a household name with snacking products that include brands such as Dori, Gomets, Pettiz, and Yogurte 100. And, in France, Carambar & Co has earned generations of loyal customers through the timeless appeal of iconic candy and chocolate brands such as Carambar, Lutti, Krema, Poulain, Vichy and Terry’s. A privately held company, Ferrara Group is headquartered in Chicago, with a network of more than 30 locations in North America, South America, Europe, and Asia Pacific that includes manufacturing, distribution, sales, and R&D facilities.

Founded in 1908
Chicago, Illinois, USA
4.1K employees (113 in marketing)

Salaries

Posted range

$80K/yr – $112K/yr

Taken straight from the job posting.

See all Ferrara salaries