Associate Brand Manager, RTD Spirits

Chicago, IL (On-site)

$80K/yr – $92K/yrMid Level3+ years expFull time

Posted 13 days ago

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Job Summary

Own and coordinate brand strategy, campaigns and portfolio optimization to grow the brand and strengthen commercial results, while aligning local growth plans, activation calendars, and budget management with innovation and pricing strategies.

  • Lead integrated brand strategies and impactful campaigns
  • Manage local activation, SKU review, and budget/agency operations
  • Focus on fast-moving growth with creative thinking and strong analytics

Job Description

Responsibilities

  • Drive brand growth by supporting the development and execution of integrated brand strategies, delivering impactful campaigns and innovation, and optimizing portfolio performance to strengthen brand equity and commercial results.
  • Support Local Category & Brand Growth Plan
  • Build Commercial Activity Plan and activation calendar
  • Facilitate the Innovation implementation and volume planning
  • Support SKU assortment review and pricing strategy
  • Coordinate the budget, performance reporting, agency roster management, and adaptation of local assets as applicable

Requirements

  • Bachelor's Degree & 3-5 years of prior marketing experience, Alc/Bev or CPG preferred
  • Experience working on a fast-moving, explosive-growth brand
  • Proven ability to think creatively, coupled with strong analytical and project management skills

Benefits

  • Comprehensive health and welfare benefits
  • Company matching 401(k) contributions
  • Paid time off including annual leave, paid sick time and holidays
  • Extensive opportunities for training, development, and career growth
Mark Anthony Brands Inc. logo

Mark Anthony Brands Inc.

Mark Anthony Brands is the 4th largest beer company in the United States and a category leader in Ready to Drink with brands like the iconic White Claw® Hard Seltzer, Mike’s® Hard Lemonade, Mike’s® Harder® Lemonade, Cayman Jack and MXD. We provide sales and marketing support in the U.S. for the Mark Anthony Group.PEOPLE DRIVE GROWTHWe hire passionate people because nothing great is done without passion. We foster a culture that gives people ownership, encourages innovation and celebrates success. We are building a lasting legacy, where people come first. Discover your next career move with us at Mark Anthony Brands.

Founded in 1999
Chicago, Illinois, USA
207 employees (47 in marketing)

Traffic Signals

Monthly Visitors
22K
Traffic Source Mix
Search
36.1%
Direct
53.2%
Referral
5.6%
Social
3.7%
Paid
1.3%

Headcount Trend

Current headcount: ~207

Marketing Team

Marketing Team Size
41 (20% of company)
Marketing Roles Posted (Last 30 Days)
5

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