Responsibilities

• Brand plan development and P&L management collaborating with agencies/vendors and internal resources to drive superior market results.
• Program management and execution including timeline management, budget oversight, and program analysis.
• New product development partnering with the NPD team to convert consumer insights into marketing initiatives and launch plans for retail.
• Market analysis providing consumption-based data and actionable insights to understand trends and identify unmet needs.
• Sales support delivering best-in-class retailer presentation materials in collaboration with Category Management.
• Experience supporting the monthly and longer term S&OP planning process.
• Budget management for programming with PO and AP tracking to stay within budget.

Requirements

• Bachelor’s degree in marketing or related field; MBA or MA/MS in marketing preferred; minimum 4 years of related work experience.
• Educational background in marketing with at least 2 years experience in brand management.
• Demonstrated leadership and cross-functional collaboration to deliver business results.
• Analytical and problem-solving skills with the ability to translate data into actionable plans.
• Strong communication and influence skills to lead cross-functional teams and agencies.
• Results-oriented, entrepreneurial mindset with initiative and ownership.
• Proven experience in project planning, budgeting, and product positioning; ability to lead cross-functional teams to completion.
• Ability to align with long-term brand goals and balance short-term and long-term initiatives.
• Proficiency with Microsoft Office; familiarity with company sales and merchandising standards.
• Travel up to 5% (car, plane, rail).

Preferred

• MBA or MA/MS in marketing preferred.