Associate Brand Manager - Persil

Responsibilities

• Support the development and execution of marketing programs for our Laundry brands to help drive consumer awareness, education and conversion.
• Some of these programs may include shopper marketing, ecommerce, social, and digital.
• Collaborate with cross-functional team to help develop and execute new product line extensions, promotional programs, packaging updates and associated business plans.
• Continuously monitor the performance of assigned brands using sales reports and research (Circana, Nielsen) data.
• Apprise management of significant changes.
• Ensure current knowledge of the competitive environment via outside sources.
• Assist with business development for assigned brands which includes business reviews, customer line reviews and overall strategy for the brand.

Requirements

• BS/BA (Business, Marketing, Social Sciences - Psychology, Sociology, Economics), MBA preferred
• 2-4 years of experience in the Consumer-Packaged Goods industry in brand management and/or marketing.
• Demonstrated leadership and organization skills required to be able to lead projects, partner cross-functionally, and work independently.
• Excellent interpersonal/communication skills; attention to detail; strong analytical skills; solid financial acumen.
• Ability to analyze market and research data and derive insights that lead to actions designed to generate incremental sales and profits.
• Creative mindset and strong team player.

Benefits

• Health Insurance: affordable plans for medical, dental, vision and wellbeing starting on day 1
• Work-Life Balance: Paid time off including sick, vacation, holiday and volunteer time, flexible & hybrid work policies (depending on role), and vacation buy / sell program
• Financial: 401k matching, employee share plan with voluntary investment and Henkel matching shares, annual performance bonus, service awards and student loan reimbursement
• Family Support: 12-week gender neutral parental leave (up to 20 weeks for parents giving birth), fertility support, adoption & surrogacy reimbursement, discounted child and elderly care, and scholarships
• Career Growth: diverse national and international growth opportunities, access to thousands of skills development courses, and tuition reimbursement