Responsibilities

• Day to day product development responsibilities: - identifying white space for new product & partner opportunities including monitoring trends in market and on all social platforms - preparation and development of line development strategies for product lines - competitive research and routine store checks - product communication for packaging, presentations, and web - preparing PowerPoint presentations for internal sales purposes, retail meetings and partner meetings - compiling and analyzing sales data - organization and agendas for weekly team meetings and key development milestone meetings - sample coordination - ensuring products are on strategy, on time and on cost - working with operations team to ensure product details are set up properly, accurate, and meet retailer requirements - assisting with licensor approvals - Day to day brand and marketing responsibilities: - Developing integrated marketing strategy for go-to-market - Providing advertising/promotional recommendations - Working closely with partners on launch plans to drive product at retail - Aligning global markets on marketing vision and sell-in strategy - Thinking outside the box on how to market differently- from influencer to social to retail marketing plans

Requirements

• Attention to detail and highly organized
• Self-motivation and self-starter
• Eagerness to learn and solve problems
• Good verbal and written communication skills
• Excellent Microsoft Office skills – Powerpoint, Excel, Word
• Positive attitude
• Comfortable presenting to groups
• Thorough understanding of marketing mix
• Pop culture and trend enthusiast
• Excellent analytical skills and able to demonstrate output from analytics

Benefits

• Health and Wellness: Medical, dental, vision, disability, life & accident insurance and employee assistance program
• Savings: 401K matching, pre-tax spending accounts, and employee discount programs