Responsibilities

• Act as the client’s advocate within the agency on a specific body of work, using knowledge and experience to contribute to successful client and agency outcomes
• Leads team understanding of clients’ business goals and objectives on specific projects
• Perform a lead role in reviewing and analyzing material relative to client needs – media results, research data, competitive information, category trends, product/service information, etc.
• Review final creative work and other agency communications before distribution to client for consistency with the identified objectives, needs and brand standards
• Proactively manage the body of work to ensure accuracy and responsiveness to client needs
• Maintain a thorough record of key communications between client and agency
• Ability to effectively manage internal processes related to client projects
• Understand and apply the fundamentals of marketing to the client’s business on a daily basis
• Proactively encourage and lead a cross-functional team to provide innovative, media/channel neutral ideas, strategies and solutions
• Ability to independently and proactively translate client business needs, understand what success means to them and helping agency team deliver those results