Associate Account Director, Paid Media

Philadelphia, PA (Unknown)

$105K/yr – $125K/yrSenior Level5+ years expFull time

Posted 10 days ago

Job Summary

You will own end-to-end advertising programs across varied industries, lead senior project work, and mentor media staff while partnering with platform partners to pitch and grow new business.

  • Own campaign strategy, execution and measurement across multiple industries
  • Lead and mentor media staff and collaborate with platform partners
  • Support new business pitches and cross-functional workstreams

Job Description

Responsibilities

  • Conceive, deliver and measure the impact of advertising campaigns across a variety of industries
  • In many instances, you will be the most senior part of a project team
  • Our work product combines strategic consulting, media planning and buying, creativity and advanced analytics
  • Jointly responsible for managing and mentoring our media staff, working with platform partners and participating in new business pitches
  • Comfortable with hands-on management of tasks, and proven ability to manage multiple, competing priorities simultaneously
  • Drive to innovate

Requirements

  • 5+ years of experience with at least 3 years in paid social, including campaign creation, optimization and analysis, preferably in an agency environment
  • Experience with Meta Ads & Google Ads are required
  • experience with Snap Ads Manager, TikTok Ads Manager, LinkedIn Campaign Manager preferred
  • Track record of building and growing large paid media accounts
  • Strong analytical skills and technical competency using data and metrics to measure impact and determine improvements
  • Experience managing and mentoring staff
  • Bachelor’s Degree
  • Experience managing ROI-focused digital media campaigns

Preferred

  • Experience with Snap Ads Manager, TikTok Ads Manager, LinkedIn Campaign Manager preferred

Benefits

  • health, dental, vision, and pet insurance
  • Flexible and Dependent Care Savings Accounts
  • a 401(k) with up to 5% Safe Harbor contributions
  • paid time off
  • paid family leave
  • commuting and wellness stipends
  • opportunities for professional development and career growth
Gupta Media logo

Gupta Media

3.5 Glassdoor

We are problem solvers by nature. We pride ourselves on finding and building innovative solutions to complex challenges. Our services span media, creative, strategy, and reporting, and what sets us apart is the way we bring it all together to redefine what your success can look like. We’re not a digital agency; we’re not a creative agency. We are performance marketers who work in partnership with our clients to deliver results.Each day, we push the limits in the pursuit of Redefining Possible.

Founded in 2001
Boston, Massachusetts, USA
239 employees (42 in marketing)
60% recommend to a friend
60% CEO approval

Salaries

Posted range

$105K/yr – $125K/yr

Taken straight from the job posting.

See all Gupta Media salaries

Marketing Team

Marketing Team Size
29 (12% of company)
Marketing Roles Posted (Last 30 Days)
5

Traffic Signals

Monthly Visitors
34.9K
Traffic Source Mix
Search
45.8%
Direct
39.4%
Referral
9.9%
Social
3.6%
Paid
0.9%

Headcount Trend

Current headcount: ~240
Gupta Media logo

Associate Account Director, Paid Media

Gupta Media · Philadelphia, PA · Unknown