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Assistant Planner, Media Strategy - Honda National New

Santa Monica, CA (Hybrid)

Salary Not AvailableIntern/New Grad

Posted 6 months ago

Job Summary

Assist in formulating and executing integrated media plans across channels at an entry level, with LA-based hybrid work preference.

  • Assist in formulating integrated media recommendations and execute campaigns across channels.
  • Entry-level position; no college degree required.
  • Hybrid work arrangement with preference for Los Angeles candidates.

Job Description

Responsibilities

  • Assist in formulating and compiling integrated media recommendations across digital and traditional channels
  • Support digital strategy development and the management of digital media buys, in addition to broader media plan support
  • Help execute, manage, and optimize campaigns across channels, including digital
  • Support campaign tracking, pacing, and performance reporting
  • Prepare weekly and monthly reporting (flowcharts, competitive reports, digital performance summaries, etc.)
  • Compile and review syndicated research and ongoing reports to inform planning and optimization
  • Train, support and manage interns
  • Collaborate with cross-channel partners to support cohesive, integrated plans

Requirements

  • This is an entry-level role and does not require a college degree.
  • The role is hybrid, with preference for candidates based in Los Angeles, CA.

Preferred

  • Experience with syndicated research tools (Nielsen, Arbitron, MRI) is a plus
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